Immediate Impact

59 standout
Sub-graph 1 of 23

Citing Papers

Consumer readiness for green consumption: The role of green awareness as a moderator of the relationship between green attitudes and purchase intentions
2024 Standout
Integrated Social Cognitive Theory with Learning Input Factors: The Effects of Problem-Solving Skills and Critical Thinking Skills on Learning Performance Sustainability
2023 Standout
2 intermediate papers

Works of David L. Loudon being referenced

Physicians' Adoption of Pharmaceutical E-Detailing: Application of Rogers' Innovation-Diffusion Model
2009
Consumer Behavior: Concepts and Applications
1980

Author Peers

Author Last Decade Papers Cites
David L. Loudon 36 159 37 107 79 43 389
Debra Harker 37 174 72 103 53 44 446
Saroj Kumar Datta 18 255 82 113 163 26 455
Marlon Dalmoro 12 181 65 100 49 44 435
Cynthia Fraser 12 195 85 116 88 21 456
Elke Pioch 20 162 85 156 84 19 383
Warren A. French 8 129 44 109 105 35 438
Stephanie Dellande 8 223 43 131 205 16 406
Thomas Boysen Anker 7 129 32 114 87 21 344
Genevieve E. O’Connor 10 98 35 77 68 22 377
Howard Beales 18 205 55 99 32 16 417

All Works

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Rankless by CCL
2026