Immediate Impact
54 standout
Citing Papers
I'll trade you diamonds for toilet paper: Consumer reacting, coping and adapting behaviors in the COVID-19 pandemic
2020 Standout
A fresh look at understanding Green consumer behavior among young urban Indian consumers through the lens of Theory of Planned Behavior
2018 Standout
Works of Chol Lee being referenced
Identifying Global and Culture-Specific Dimensions of Humor in Advertising: A Multinational Analysis
1993
Cross-Cultural Examination of the Fishbein Behavioral Intentions Model
1991
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Chol Lee | 478 | 262 | 24 | 337 | 275 | 15 | 1.1k | |
| Gary J. Bamossy | 673 | 159 | 480 | 207 | 27 | 1.3k | ||
| Muzaffer Bodur | 250 | 129 | 324 | 390 | 23 | 1.1k | ||
| Stanford A. Westjohn | 671 | 255 | 465 | 269 | 25 | 1.2k | ||
| Isabel Villamor | 167 | 188 | 328 | 363 | 17 | 1.1k | ||
| Shekhar Misra | 616 | 151 | 535 | 207 | 16 | 1.1k | ||
| Srđan Zdravković | 587 | 173 | 397 | 216 | 23 | 978 | ||
| Joshua T. Beck | 754 | 130 | 537 | 542 | 16 | 1.3k | ||
| Lawrence M. Lamont | 581 | 303 | 217 | 375 | 11 | 1.1k | ||
| Neeru Paharia | 664 | 236 | 541 | 151 | 22 | 1.2k | ||
| Terri L. Rittenburg | 571 | 172 | 410 | 238 | 22 | 1.3k |
All Works
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