Brian R. Murtha

13 papers · 513 indexed citations

Immediate Impact

62 hit

Sub-graph 1 of 24

Unleashing digital empowerment: Pioneering low-carbon development through the broadband China strategy

2024 Hit

Industry 5.0 and sustainability: An overview of emerging trends and challenges for a green future

2024 Hit

2 intermediate papers

Selling to Barricaded Buyers

2019

Marketing Doctrine: A Principles-Based Approach to Guiding Marketing Decision Making in Firms

2014

and 1 more

Peers are selected by citation overlap in the author's most active subfields. citations · hero ref

Author						Papers	Cites
Brian R. Murtha	248	168	158	136	108	13	513
Gloria P. Thomas	249 1.0×	169 1.0×	189 1.2×	137 1.0×	48 0.4×	14	489
Benjamin Osayawe Ehigie	298 1.2×	145 0.9×	150 0.9×	94 0.7×	60 0.6×	22	539
Monica L. Perry	205 0.8×	212 1.3×	94 0.6×	135 1.0×	57 0.5×	12	481
Neil Rackham	265 1.1×	168 1.0×	163 1.0×	96 0.7×	43 0.4×	21	504
Murray Young	116 0.5×	88 0.5×	161 1.0×	145 1.1×	95 0.9×	13	569
Cinthia B. Satornino	236 1.0×	100 0.6×	144 0.9×	172 1.3×	57 0.5×	14	592
Alex Sharland	145 0.6×	125 0.7×	91 0.6×	135 1.0×	46 0.4×	18	461
James H. Donnelly	249 1.0×	83 0.5×	175 1.1×	119 0.9×	45 0.4×	15	448
Elaheh Behravesh	195 0.8×	124 0.7×	112 0.7×	224 1.6×	95 0.9×	9	612
David A. Reid	264 1.1×	162 1.0×	185 1.2×	133 1.0×	41 0.4×	24	515

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