Yakup Durmaz

868 citations
73 papers · 467 indexed · h-index 11
Topics
Consumer Behavior in Brand Consumption and Identification (26 papers)Digital Marketing and Social Media (21 papers)Customer Service Quality and Loyalty (14 papers)

In The Last Decade

Yakup Durmaz

64 papers receiving 426 citations

Peers

Yakup Durmaz
Comparison fields: 5 of 74
  • Marketing 227
  • Sociology and Political Science 215
  • Organizational Behavior and Human Resource Management 61
  • Strategy and Management 58
  • Economics and Econometrics 53
Replace Insaf Khelladi with:
Insaf Khelladi France
Islam Elgammal Egypt
Xiaorong Fu China
Margaréta Nadányiová Slovakia
Nelson Matos Portugal
Alev Koçak Alan Türkiye
Mohammad Osman Gani Bangladesh
Pallavi Singh United Kingdom
Zeki Atıl Bulut Türkiye
Cecilia Lindh Sweden
Yakup Durmaz relative to Insaf Khelladi France Insaf Khelladi's profile →
Citations per field
00.5×3.5×
Insaf Khelladi · 1×
Citations per year

Countries citing papers authored by Yakup Durmaz

Since Specialization
Citations

This map shows the geographic impact of Yakup Durmaz's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yakup Durmaz with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yakup Durmaz more than expected).

Fields of papers citing papers by Yakup Durmaz

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yakup Durmaz. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yakup Durmaz. The network helps show where Yakup Durmaz may publish in the future.

Co-authorship network of co-authors of Yakup Durmaz

This figure shows the co-authorship network connecting the top 25 collaborators of Yakup Durmaz. A scholar is included among the top collaborators of Yakup Durmaz based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Yakup Durmaz. Yakup Durmaz is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 1
2 11
3 0
4 6
5 7
6 1
7 1
8 5
9 1
10 6
11 5
12 15
13 0
14 1
15
Importance of Strategic Management in Business
1
16
THE IMPACTS OF SOCIAL ENVIRONMENT AND INDIVIDUAL FACTORS OF YOUNG ADULT CONSUMERS ON BRAND LOYALTY
1
17
A Theoretical Approach to Political Marketing
4
18 28
19 4
20 4

About Yakup Durmaz

Yakup Durmaz is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Life-span and Life-course Studies, having authored 73 papers that have together received 467 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (26 papers), Digital Marketing and Social Media (21 papers) and Customer Service Quality and Loyalty (14 papers). The work is most often cited by research in Marketing (227 citations), Business and International Management (13 citations) and Organizational Behavior and Human Resource Management (61 citations). Yakup Durmaz has collaborated with scholars based in Türkiye, Iraq and United Kingdom. Frequent co-authors include Sinan Çavuşoğlu, Özlem Özer, Amir A. Abdulmuhsin, Tuba Büyükbeşe and Ahmet İlhan. Their work appears in journals such as SHILAP Revista de lepidopterología, Journal of Cleaner Production and International Journal of Quality & Reliability Management.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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