Xiaotong Li

4.5k citations
91 papers · 3.2k indexed · 3 hit papers · h-index 29
Topics
Digital Marketing and Social Media (18 papers)Technology Adoption and User Behaviour (13 papers)Digital Platforms and Economics (10 papers)

In The Last Decade

Xiaotong Li

81 papers receiving 3.0k citations

Hit Papers

How live streaming influences purchase intentions in soci...2018202620202023201920182024200400600

Peers

Xiaotong Li
Comparison fields: 5 of 148
  • Sociology and Political Science 1.3k
  • Marketing 1.1k
  • Information Systems and Management 972
  • Strategy and Management 416
  • Management Information Systems 404
Replace Hangjung Zo with:
Hangjung Zo South Korea
Savvas Papagiannidis United Kingdom
Elaheh Yadegaridehkordi Malaysia
Teck-Soon Hew Malaysia
Ramakrishnan Raman India
Xu Xin China
Yue Guo China
Kuttimani Tamilmani United Kingdom
Mohammad Hossein Jarrahi United States
Jun-Jie Hew Malaysia
Xiaotong Li relative to Hangjung Zo South Korea Hangjung Zo's profile →
Citations per field
00.5×1.6×
Hangjung Zo · 1×
Citations per year

Countries citing papers authored by Xiaotong Li

Since Specialization
Citations

This map shows the geographic impact of Xiaotong Li's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Xiaotong Li with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Xiaotong Li more than expected).

Fields of papers citing papers by Xiaotong Li

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Xiaotong Li. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Xiaotong Li. The network helps show where Xiaotong Li may publish in the future.

Co-authorship network of co-authors of Xiaotong Li

This figure shows the co-authorship network connecting the top 25 collaborators of Xiaotong Li. A scholar is included among the top collaborators of Xiaotong Li based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Xiaotong Li. Xiaotong Li is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 0
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How real-time interaction and sentiment influence online sales? Understanding the role of live streaming danmakubreakdown →
38
6 2
7 10
8 2
9 0
10 6
11 5
12 2
13 2
14 3
15 14
16 148
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19
How live streaming influences purchase intentions in social commerce: An IT affordance perspectivebreakdown →
673
20
Study of the Relationship among Mobile Payment (Fintech), Creating Shared Value, and Corporate Reputation: Evidence in Korea, US, and China
2

About Xiaotong Li

Xiaotong Li is a scholar working on Marketing, Information Systems and Management and Strategy and Management, having authored 91 papers that have together received 3.2k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (18 papers), Technology Adoption and User Behaviour (13 papers) and Digital Platforms and Economics (10 papers). The work is most often cited by research in Information Systems and Management (972 citations), Marketing (1.1k citations) and Management Information Systems (404 citations). Xiaotong Li has collaborated with scholars based in China, United States and United Kingdom. Frequent co-authors include Yue Guo, Lin Zhang, Yuan Sun, Kun Nie, Xiang Shao, Zhen Shao, Peng Zhu, Feifei Yu, Zhen Shao and James T. Simpson. Their work appears in journals such as Biomaterials, Communications of the ACM and Energy Policy.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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