Sridhar Vaithianathan
- Marketing top 2%
- Management, Monitoring, Policy and Law top 2%
- Sociology and Political Science
- Strategy and Management top 10%
- Information Systems and Management top 10%
- Topics
- ICT Impact and Policies (3 papers)Digital Platforms and Economics (3 papers)Consumer Behavior in Brand Consumption and Identification (2 papers)
- Journals
- Journal of Cleaner ProductionJournal of the Association for Information SystemsInternational Journal of Bank Marketing
- Partner nations
- IndiaBangladesh
In The Last Decade
Sridhar Vaithianathan
8 papers receiving 419 citations
Hit Papers
Peers
Comparison fields: 5 of 62
- Marketing 310
- Management, Monitoring, Policy and Law 206
- Sociology and Political Science 75
- Strategy and Management 73
- Information Systems and Management 55
Countries citing papers authored by Sridhar Vaithianathan
This map shows the geographic impact of Sridhar Vaithianathan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sridhar Vaithianathan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sridhar Vaithianathan more than expected).
Fields of papers citing papers by Sridhar Vaithianathan
This network shows the impact of papers produced by Sridhar Vaithianathan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sridhar Vaithianathan. The network helps show where Sridhar Vaithianathan may publish in the future.
Co-authorship network of co-authors of Sridhar Vaithianathan
This figure shows the co-authorship network connecting the top 25 collaborators of Sridhar Vaithianathan. A scholar is included among the top collaborators of Sridhar Vaithianathan based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sridhar Vaithianathan. Sridhar Vaithianathan is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 4 | |
| 2 | A fresh look at understanding Green consumer behavior among young urban Indian consumers through the lens of Theory of Planned Behaviorbreakdown → | 355 |
| 3 | 24 | |
| 4 | 3 | |
| 5 | Determinants of Global E-Commerce Diffusion: A Cross-Country Analysis | 1 |
| 6 | 48 | |
| 7 | RFID Adoption: An Exploratory Study of Issues and Concerns | 2 |
| 8 | Information Security Issues In Global Supply Chain | 1 |
About Sridhar Vaithianathan
Sridhar Vaithianathan is a scholar working on Business and International Management, Media Technology and Management Information Systems, having authored 8 papers that have together received 438 indexed citations. Recurring topics across this work include ICT Impact and Policies (3 papers), Digital Platforms and Economics (3 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). The work is most often cited by research in Marketing (310 citations), Management, Monitoring, Policy and Law (206 citations) and Business and International Management (17 citations). Sridhar Vaithianathan has collaborated with scholars based in India and Bangladesh. Frequent co-authors include Khan Md. Raziuddin Taufique, Vishal Mishra, Anand S. Kunnathur and Debadutta Kumar Panda. Their work appears in journals such as Journal of Cleaner Production, Journal of the Association for Information Systems and International Journal of Bank Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.