Shaohui Ma

931 total citations
26 papers, 594 citations indexed

About

Shaohui Ma is a scholar working on Marketing, Management Science and Operations Research and Management Information Systems. According to data from OpenAlex, Shaohui Ma has authored 26 papers receiving a total of 594 indexed citations (citations by other indexed papers that have themselves been cited), including 18 papers in Marketing, 11 papers in Management Science and Operations Research and 5 papers in Management Information Systems. Recurrent topics in Shaohui Ma's work include Consumer Market Behavior and Pricing (16 papers), Customer churn and segmentation (13 papers) and Forecasting Techniques and Applications (8 papers). Shaohui Ma is often cited by papers focused on Consumer Market Behavior and Pricing (16 papers), Customer churn and segmentation (13 papers) and Forecasting Techniques and Applications (8 papers). Shaohui Ma collaborates with scholars based in China, United Kingdom and Germany. Shaohui Ma's co-authors include Robert Fildes, Stephan Kolassa, Jinlan Liu, Joachim Büschken, Hao Zhang, Pingping Gao, Wei Qi, Patrícia Ramos, Xiaodan Lin and Junjie Liu and has published in prestigious journals such as European Journal of Operational Research, Expert Systems with Applications and Information Sciences.

In The Last Decade

Shaohui Ma

23 papers receiving 570 citations

Peers

Shaohui Ma
Kevin Laframboise Canada
Kris Ferreira United States
Kipp Martin United States
Larry Weatherford United States
Ompal Singh India
Ayman E. Khedr Egypt
Charles W. Chase Japan
Gene Fliedner United States
Pavithra Harsha United States
Kevin Laframboise Canada
Shaohui Ma
Citations per year, relative to Shaohui Ma Shaohui Ma (= 1×) peers Kevin Laframboise

Countries citing papers authored by Shaohui Ma

Since Specialization
Citations

This map shows the geographic impact of Shaohui Ma's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Shaohui Ma with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Shaohui Ma more than expected).

Fields of papers citing papers by Shaohui Ma

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Shaohui Ma. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Shaohui Ma. The network helps show where Shaohui Ma may publish in the future.

Co-authorship network of co-authors of Shaohui Ma

This figure shows the co-authorship network connecting the top 25 collaborators of Shaohui Ma. A scholar is included among the top collaborators of Shaohui Ma based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Shaohui Ma. Shaohui Ma is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Lin, Xiaodan, Shaohui Ma, & Junjie Liu. (2025). Extraction of Fruit Tree Canopy Images Based on Machine Vision. 9(1). p248–p248.
2.
Ma, Shaohui. (2024). Retail store-SKU level replenishment planning with attribute-space graph recurrent neural networks. Expert Systems with Applications. 249. 123727–123727. 3 indexed citations
3.
Ma, Shaohui, et al.. (2024). Proactive Return Prediction in Online Fashion Retail Using Heterogeneous Graph Neural Networks. Electronics. 13(7). 1398–1398. 1 indexed citations
4.
5.
Fildes, Robert, Stephan Kolassa, & Shaohui Ma. (2021). Post-script—Retail forecasting: Research and practice. International Journal of Forecasting. 38(4). 1319–1324. 16 indexed citations
6.
Ma, Shaohui & Robert Fildes. (2021). The performance of the global bottom-up approach in the M5 accuracy competition: A robustness check. International Journal of Forecasting. 38(4). 1492–1499. 4 indexed citations
7.
Ma, Shaohui & Robert Fildes. (2020). Retail sales forecasting with meta-learning. European Journal of Operational Research. 288(1). 111–128. 109 indexed citations
8.
Ma, Shaohui & Robert Fildes. (2020). Forecasting third-party mobile payments with implications for customer flow prediction. International Journal of Forecasting. 36(3). 739–760. 28 indexed citations
9.
Ma, Shaohui. (2020). A hybrid deep meta-ensemble networks with application in electric utility industry load forecasting. Information Sciences. 544. 183–196. 20 indexed citations
10.
Fildes, Robert, Shaohui Ma, & Stephan Kolassa. (2019). Retail forecasting: Research and practice. International Journal of Forecasting. 38(4). 1283–1318. 185 indexed citations
11.
Ma, Shaohui, et al.. (2017). The Impact of Subsidies and Charging Facilities on Demand for Electric Vehicles in China. Environment and Urbanization Asia. 8(2). 230–242. 4 indexed citations
12.
Ma, Shaohui, et al.. (2015). Discount-offering and demand-rejection decisions for substitutable products with different profit levels. Journal of Industrial and Management Optimization. 12(1). 45–71. 3 indexed citations
13.
Ma, Shaohui, et al.. (2015). Demand forecasting with high dimensional data: The case of SKU retail sales forecasting with intra- and inter-category promotional information. European Journal of Operational Research. 249(1). 245–257. 108 indexed citations
14.
Qi, Wei, et al.. (2013). Shopping basket analysis based on the social network theory. 3. 1093–1097. 1 indexed citations
15.
16.
Ma, Shaohui & Joachim Büschken. (2010). Counting your customers from an “always a share” perspective. Marketing Letters. 22(3). 243–257. 12 indexed citations
17.
Ma, Shaohui. (2009). On Optimal Time for Customer Retention in Non-Contractual Setting. SSRN Electronic Journal. 1 indexed citations
18.
Ma, Shaohui. (2009). Counting Your Customer from an ‘Always a Share’ Perspective. SSRN Electronic Journal. 2 indexed citations
19.
Ma, Shaohui. (2008). The Pareto/NBD Model Extensions. Systems Engineering. 2 indexed citations
20.
Ma, Shaohui & Hao Zhang. (2008). A Dynamic CRM Model Based on POMDP. 12. 55–59. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Kevin Laframboise Breakdown of academic impact, for papers by Kris Ferreira Breakdown of academic impact, for papers by Kipp Martin Breakdown of academic impact, for papers by Larry Weatherford Breakdown of academic impact, for papers by Ompal Singh Breakdown of academic impact, for papers by Ayman E. Khedr Breakdown of academic impact, for papers by Charles W. Chase Breakdown of academic impact, for papers by Gene Fliedner Breakdown of academic impact, for papers by Pavithra Harsha
Rankless by CCL
2026