Sevtap Ünal
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Behavior and Marketing Influence
- Environmental Sustainability in Business
-
- Technology Adoption and User Behaviour
Papers in
- Marketing 23
- Consumer Behavior in Brand Consumption and Identification 19
- Consumer Retail Behavior Studies 6
-
- Digital Marketing and Social Media 10
- Co-authors
- Aysel Erci̇ş (11 shared papers)Hatice Aydın (6 shared papers)Fulya Açikgöz (1 shared paper)İsmail Erkan (2 shared papers)Tevfik Dalgić (3 shared papers)Aydın Akan (1 shared paper)
- Journals
- Journal of Marketing for HIGHER EDUCATION (1 paper)International Journal of Internet Marketing and Advertising (2 papers)Istanbul University - Journal of Electrical & Electronics Engineering (1 paper)TAF Preventive Medicine Bulletin (1 paper)Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi (1 paper)
- Partner nations
- TürkiyeUnited StatesSouth Sudan
In The Last Decade
Sevtap Ünal
38 papers receiving 475 citations
Peers
Comparison fields: 5 of 62
- Marketing 344
- Information Systems and Management 125
- Organizational Behavior and Human Resource Management 180
- Sociology and Political Science 290
- Human-Computer Interaction 17
Countries citing papers authored by Sevtap Ünal
This map shows the geographic impact of Sevtap Ünal's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sevtap Ünal with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sevtap Ünal more than expected).
Fields of papers citing papers by Sevtap Ünal
This network shows the impact of papers produced by Sevtap Ünal. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sevtap Ünal. The network helps show where Sevtap Ünal may publish in the future.
Co-authors
The 6 scholars most cited alongside Sevtap Ünal, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 44 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2012 | 178 | |
| 2 | 2011 | 109 | |
| 3 | 2013 | 81 | |
| 4 | 2011 | 34 | |
| 5 | 2016 | 15 | |
| 6 | 2021 | 11 | |
| 7 | 2019 | 9 | |
| 8 | Psychological Factors Affecting Infertile Women | 2010 | 7 |
| 9 | Tüketicilerin Kişisel Değerlerinin Satın Alma Tarzları Üzerindeki Etkisi | 2006 | 7 |
| 10 | 2008 | 7 | |
| 11 | 2024 | 6 | |
| 12 | 2017 | 5 | |
| 13 | 2015 | 5 | |
| 14 | YAŞAM TARZLARININ SATIN ALMA KARAR SÜRECİ ÜZERİNDEKİ ROLÜ | 2010 | 4 |
| 15 | YİYECEK İÇECEK İŞLETMELERİNDE ATMOSFER, DUYGU, MEMNUNİYET VE DAVRANIŞSAL SADAKAT İLİŞKİSİ | 2014 | 4 |
| 16 | 2016 | 4 | |
| 17 | 2006 | 4 | |
| 18 | 2008 | 3 | |
| 19 | 2018 | 3 | |
| 20 | 2018 | 3 |
About Sevtap Ünal
Sevtap Ünal is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Literature and Literary Theory and Information Systems and Management, having authored 44 papers that have together received 529 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (19 papers), Digital Marketing and Social Media (10 papers), Customer Service Quality and Loyalty (9 papers), Diverse Cultural and Social Studies (6 papers), Consumer Retail Behavior Studies (6 papers), Technology Adoption and User Behaviour (4 papers), Media, Gender, and Advertising (3 papers) and Management and Marketing Education (3 papers). The work is most often cited by research in Marketing (344 citations), Information Systems and Management (125 citations), Organizational Behavior and Human Resource Management (180 citations), Sociology and Political Science (290 citations) and Human-Computer Interaction (17 citations). Sevtap Ünal has collaborated with scholars based in Türkiye, United States and South Sudan. Frequent co-authors include Aysel Erci̇ş, Hatice Aydın, Fulya Açikgöz, İsmail Erkan, Tevfik Dalgić and Aydın Akan. Their work appears in journals such as Journal of Marketing for HIGHER EDUCATION, International Journal of Internet Marketing and Advertising, Istanbul University - Journal of Electrical & Electronics Engineering, TAF Preventive Medicine Bulletin and Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.