Osman Mohamad
- Marketing top 0.5%
- Sociology and Political Science top 5%
- Strategy and Management top 2%
- Organizational Behavior and Human Resource Management top 2%
- Management, Monitoring, Policy and Law top 2%
- Co-authors
- T. RamayahJason Wai Chow LeeNorjaya Mohd YasinZafar U. AhmedMarhana Mohamed AnuarAzizah OmarJames P. JohnsonEarl D. Honeycutt
- Topics
- International Business and FDI (21 papers)Consumer Behavior in Brand Consumption and Identification (12 papers)Customer Service Quality and Loyalty (12 papers)
- Journals
- SHILAP Revista de lepidopterologíaJournal of Business ResearchResources Conservation and Recycling
In The Last Decade
Osman Mohamad
56 papers receiving 1.3k citations
Peers
Comparison fields: 5 of 85
- Marketing 897
- Sociology and Political Science 503
- Strategy and Management 425
- Organizational Behavior and Human Resource Management 287
- Management, Monitoring, Policy and Law 237
Countries citing papers authored by Osman Mohamad
This map shows the geographic impact of Osman Mohamad's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Osman Mohamad with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Osman Mohamad more than expected).
Fields of papers citing papers by Osman Mohamad
This network shows the impact of papers produced by Osman Mohamad. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Osman Mohamad. The network helps show where Osman Mohamad may publish in the future.
Co-authorship network of co-authors of Osman Mohamad
This figure shows the co-authorship network connecting the top 25 collaborators of Osman Mohamad. A scholar is included among the top collaborators of Osman Mohamad based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Osman Mohamad. Osman Mohamad is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 7 | |
| 2 | 1 | |
| 3 | 19 | |
| 4 | 21 | |
| 5 | 13 | |
| 6 | Dealer-Based Brand Equity: The Role of Market Orientation and Relationship Marketing on Brand Equity | 1 |
| 7 | The Influence of Language of Advertising on Customer Patronage Intention: Testing Moderation Effects of Race | 0 |
| 8 | 2 | |
| 9 | Incidence of Marketing Activities in Medium-Sized Manufacturing Firms in Indonesia: Comparing Export Intenders and Non-Export Intenders | 6 |
| 10 | 52 | |
| 11 | 18 | |
| 12 | TRANSFER OF MARKETING KNOWLEDGE IN THAI INTERNATIONAL JOINT VENTURE FIRMS | 2 |
| 13 | 3 | |
| 14 | Exporting to China and ASEAN Countries: Perceived Advancement in Marketing Competencies and Export Performance | 4 |
| 15 | Information and Marketing Competency of Malaysian Firms Exporting to Asian Markets | 6 |
| 16 | Factors affecting public attitude toward genetically modified food in Malaysia | 4 |
| 17 | Development of improved rice varieties through the use of induced mutations in Malaysia | 9 |
| 18 | The moderating effect of distinctive capabilities on the competitive strategy and performance relationship in Malaysian SMEs / Mohd Khairuddin Hashim ... [et al.] | 1 |
| 19 | The Role of Information in Export Marketing Programs: An Analysis by Ownership Structure | 4 |
| 20 | Does "Made In." Matter to Consumers? A Malaysian Study of Country of Origin Effect | 52 |
About Osman Mohamad
Osman Mohamad is a scholar working on Strategy and Management, Marketing and Organizational Behavior and Human Resource Management, having authored 60 papers that have together received 1.5k indexed citations. Recurring topics across this work include International Business and FDI (21 papers), Consumer Behavior in Brand Consumption and Identification (12 papers) and Customer Service Quality and Loyalty (12 papers). The work is most often cited by research in Marketing (897 citations), Strategy and Management (425 citations) and Organizational Behavior and Human Resource Management (287 citations). Osman Mohamad has collaborated with scholars based in Malaysia, Thailand and Australia. Frequent co-authors include T. Ramayah, Jason Wai Chow Lee, Norjaya Mohd Yasin, Zafar U. Ahmed, Marhana Mohamed Anuar, Azizah Omar, James P. Johnson, Earl D. Honeycutt, Craig C Julian and Wai Chuen Poon. Their work appears in journals such as SHILAP Revista de lepidopterología, Journal of Business Research and Resources Conservation and Recycling.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.