Olabanji Oni

414 total citations
47 papers, 252 citations indexed

About

Olabanji Oni is a scholar working on Management of Technology and Innovation, Strategy and Management and Marketing. According to data from OpenAlex, Olabanji Oni has authored 47 papers receiving a total of 252 indexed citations (citations by other indexed papers that have themselves been cited), including 16 papers in Management of Technology and Innovation, 11 papers in Strategy and Management and 9 papers in Marketing. Recurrent topics in Olabanji Oni's work include Entrepreneurship Studies and Influences (15 papers), Marketing and Advertising Strategies (6 papers) and Business Strategies and Innovation (5 papers). Olabanji Oni is often cited by papers focused on Entrepreneurship Studies and Influences (15 papers), Marketing and Advertising Strategies (6 papers) and Business Strategies and Innovation (5 papers). Olabanji Oni collaborates with scholars based in South Africa, Greece and Nigeria. Olabanji Oni's co-authors include Olawale Fatoki, Tafadzwa Matiza, Chux Gervase Iwu and Obafemi O. Olatunji and has published in prestigious journals such as SHILAP Revista de lepidopterología, Sustainability and International Journal of Interactive Mobile Technologies (iJIM).

In The Last Decade

Olabanji Oni

44 papers receiving 223 citations

Peers

Olabanji Oni
Donard Games Indonesia
Olabanji Oni
Citations per year, relative to Olabanji Oni Olabanji Oni (= 1×) peers Donard Games

Countries citing papers authored by Olabanji Oni

Since Specialization
Citations

This map shows the geographic impact of Olabanji Oni's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Olabanji Oni with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Olabanji Oni more than expected).

Fields of papers citing papers by Olabanji Oni

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Olabanji Oni. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Olabanji Oni. The network helps show where Olabanji Oni may publish in the future.

Co-authorship network of co-authors of Olabanji Oni

This figure shows the co-authorship network connecting the top 25 collaborators of Olabanji Oni. A scholar is included among the top collaborators of Olabanji Oni based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Olabanji Oni. Olabanji Oni is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Oni, Olabanji, et al.. (2025). Strategic Marketing Alignment-Competitive Advantage Nexus: Green Entrepreneurship Path in SMEs. Southern African Business Review.
2.
Oni, Olabanji, et al.. (2023). Challenges in Implementing ICT Tools in Water and Sanitation Services Management in South Africa. Journal of Water Management Modeling.
3.
Oni, Olabanji, et al.. (2021). COVID-19 pandemic and the South African township economy. 10(2). 370–381. 2 indexed citations
4.
Oni, Olabanji, et al.. (2021). Effect of Environmental Management Practices and Sustainability on Some Selected Manufacturing Firms in South East Nigeria. Sustainability. 13(18). 10372–10372. 3 indexed citations
5.
Oni, Olabanji, et al.. (2020). ORGANIZING CHALLENGES FACED BY TRADE UNIONS IN THE HOSPITALITY INDUSTRY OF ZIMBABWE. RePEc: Research Papers in Economics. 8(3). 167–181. 2 indexed citations
6.
Oni, Olabanji, et al.. (2019). The Relationship Between Political Affiliation and Performance of Mobile Telecommunication Organisations In South Africa. Academy of Information and Management Sciences journal. 22(3). 1 indexed citations
7.
Oni, Olabanji, et al.. (2019). Entrepreneurial Orientation and Performance of Small Business in Vryburg Region North West Province South Africa. Journal of Reviews on Global Economics. 8. 63–71. 16 indexed citations
8.
Fatoki, Olawale, et al.. (2018). Owners' Characteristics and the Financial Bootstrapping Strategies Used by Rural Small Businesses in South Africa. Journal of Economics and Behavioral Studies. 10(4(J)). 277–286. 2 indexed citations
9.
Fatoki, Olawale, et al.. (2017). Entrepreneurs’ characteristics and marketing communication practices of SMEs in South Africa. Gender and Behaviour. 15(3). 9350–9371. 4 indexed citations
10.
Oni, Olabanji & Olawale Fatoki. (2017). Perception of Employee Turnover Intentions at a South African Higher Education. Journal of Social Sciences. 50(1-3). 118–123. 3 indexed citations
11.
Oni, Olabanji. (2017). Determinants of Venture Capital Supply in Sub-Saharan Africa. Journal of Economics and Behavioral Studies. 9(4). 87–87. 2 indexed citations
12.
Fatoki, Olawale, et al.. (2015). The effect of psychological and contextual factors on the entrepreneurial intention of university students in South Africa. Corporate Ownership and Control. 13(1). 1297–1303. 8 indexed citations
13.
Matiza, Tafadzwa & Olabanji Oni. (2014). Managing the tourist destination image: The case of Africa. Hrčak Portal of scientific journals of Croatia (University Computing Centre). 62(4). 397–406. 16 indexed citations
14.
Oni, Olabanji & Tafadzwa Matiza. (2014). Factors Influencing Consumer Choice of Fast Food Outlet: The Case of an American Fast Food Franchise Brand Operating in a Predominantly Rural Community. Mediterranean Journal of Social Sciences. 5 indexed citations
15.
Matiza, Tafadzwa & Olabanji Oni. (2014). The Salient Factors Influencing the Choice of Food Retail Outlet amongst First Year Students at a Rural-Based Tertiary Institution. Mediterranean Journal of Social Sciences. 2 indexed citations
16.
Oni, Olabanji, et al.. (2014). Employee Turnover in a Regional Commercial Bank. Mediterranean Journal of Social Sciences. 1 indexed citations
17.
Fatoki, Olawale & Olabanji Oni. (2014). Students’ Perception of the Effectiveness of Entrepreneurship Education at a South African University. Mediterranean Journal of Social Sciences. 18 indexed citations
18.
Oni, Olabanji, et al.. (2014). The Utilisation of Integrated Marketing Communication Strategies by Small Retailers in Mankweng, South Africa. Mediterranean Journal of Social Sciences. 7 indexed citations
19.
Matiza, Tafadzwa & Olabanji Oni. (2014). The Case for Nation Branding as an Investment Promotion Methodology for African Nations: A Literature-Based Perspective. Mediterranean Journal of Social Sciences. 6 indexed citations
20.
Matiza, Tafadzwa & Olabanji Oni. (2013). Nation Branding as a Strategic Marketing Approach to Foreign Direct Investment Promotion: The Case of Zimbabwe. Mediterranean Journal of Social Sciences. 13 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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