Naeun Kim

76 total papers · 824 total citations
32 papers, 402 citations indexed

Naeun Kim is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Naeun Kim has authored 32 papers receiving a total of 402 indexed citations (citations by other indexed papers that have themselves been cited), including 23 papers in Marketing, 13 papers in Sociology and Political Science and 5 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Naeun Kim’s work include Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (12 papers) and Sharing Economy and Platforms (6 papers). Naeun Kim is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (12 papers) and Sharing Economy and Platforms (6 papers). Naeun Kim collaborates with scholars based in United States, South Korea and Saudi Arabia. Naeun Kim's co-authors include Byoungho Jin, Hongjoo Woo, Hyunjoo Im, Daeun Chloe Shin, Lori Rothenberg, Ha Kyung Lee, Jaeyoung Choi, Heesoo Pyo, Yongtae Ahn and Jeongae Lee and has published in prestigious journals such as Chemosphere, Journal of Business Research and Sustainability.