Myongjee Yoo

501 total citations
13 papers, 354 citations indexed

About

Myongjee Yoo is a scholar working on Sociology and Political Science, Organizational Behavior and Human Resource Management and Marketing. According to data from OpenAlex, Myongjee Yoo has authored 13 papers receiving a total of 354 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Sociology and Political Science, 9 papers in Organizational Behavior and Human Resource Management and 8 papers in Marketing. Recurrent topics in Myongjee Yoo's work include Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (6 papers) and Consumer Retail Behavior Studies (6 papers). Myongjee Yoo is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (6 papers) and Consumer Retail Behavior Studies (6 papers). Myongjee Yoo collaborates with scholars based in United States. Myongjee Yoo's co-authors include Billy Bai, SoJung Lee, Sujin Song, Ashok K. Singh and Natasa Christodoulidou and has published in prestigious journals such as International Journal of Hospitality Management, International Journal of Contemporary Hospitality Management and Journal of Hospitality and Tourism Technology.

In The Last Decade

Myongjee Yoo

12 papers receiving 317 citations

Peers

Myongjee Yoo

SPS

MARKE

OBHRM

ISM

TLHM

Carmen Berné Spain

José Miguel Múgica Spain

Ade Oriade United Kingdom

Michalis Koniordos Greece

Abbie‐Gayle Johnson United Kingdom

John Ivens United Kingdom

Lisa Melsen Switzerland

TC Melewar United Kingdom

Myungkeun Song South Korea

Atanu Adhikari India

Carmen Berné Spain

Myongjee Yoo

257 ×1.1

SPS

225 ×1.1

MARKE

131 ×0.8

OBHRM

67 ×1.1

ISM

16 ×0.5

TLHM

Citations per year, relative to Myongjee Yoo Myongjee Yoo (= 1×) peers Carmen Berné

Countries citing papers authored by Myongjee Yoo

Since Specialization

Citations

This map shows the geographic impact of Myongjee Yoo's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Myongjee Yoo with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Myongjee Yoo more than expected).

Fields of papers citing papers by Myongjee Yoo

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Myongjee Yoo. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Myongjee Yoo. The network helps show where Myongjee Yoo may publish in the future.

Co-authorship network of co-authors of Myongjee Yoo

This figure shows the co-authorship network connecting the top 25 collaborators of Myongjee Yoo. A scholar is included among the top collaborators of Myongjee Yoo based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Myongjee Yoo. Myongjee Yoo is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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13 of 13 papers shown

1.

Yoo, Myongjee, et al.. (2023). Predicting hotel booking cancelation with machine learning techniques. Journal of Hospitality and Tourism Technology. 15(1). 54–69. 7 indexed citations

2.

Yoo, Myongjee. (2020). The long-term impact of a loyalty program: An evaluation from a Las Vegas casino hotel. Digital Scholarship - UNLV (University of Nevada Reno). 1 indexed citations

3.

Yoo, Myongjee. (2019). Strategic alliance and loyalty marketing: Do partnerships affect loyalty customers?. Digital Scholarship - UNLV (University of Nevada Reno).

4.

Singh, Ashok K., et al.. (2019). Determinants of Customer Satisfaction at the San Francisco International Airport. 8(1). 6 indexed citations

5.

Yoo, Myongjee, et al.. (2019). The impact of Wi-Fi service on millennial diners. Journal of Hospitality and Tourism Technology. 10(3). 383–400. 10 indexed citations

6.

Yoo, Myongjee, et al.. (2017). Foreign Exchange Rate Effect on International Gaming Demand: An examination from an Upscale Las Vegas Casino. UNLV Gaming Research & Review Journal. 21(1). 1 indexed citations

7.

Yoo, Myongjee & Ashok K. Singh. (2016). Comparing Loyalty Program Tiering Strategies: An investigation from the gaming industry. UNLV Gaming Research & Review Journal. 20(2). 3 indexed citations

8.

Song, Sujin & Myongjee Yoo. (2016). The role of social media during the pre-purchasing stage. Journal of Hospitality and Tourism Technology. 7(1). 84–99. 78 indexed citations

9.

Lee, SoJung & Myongjee Yoo. (2015). Examining Celebrity Fandom Levels and Its Impact on Destination Loyalty. Journal of Quality Assurance in Hospitality & Tourism. 16(4). 369–388. 13 indexed citations

10.

Yoo, Myongjee, et al.. (2013). Maintaining your loyal customers during hard times: an observation from the gaming industry.. Florida International University Digital Commons (Florida International University). 30(1). 112–130. 4 indexed citations

11.

Yoo, Myongjee & Billy Bai. (2012). Customer loyalty marketing research: A comparative approach between hospitality and business journals. International Journal of Hospitality Management. 33. 166–177. 111 indexed citations

12.

Yoo, Myongjee, SoJung Lee, & Billy Bai. (2011). Hospitality marketing research from 2000 to 2009. International Journal of Contemporary Hospitality Management. 23(4). 517–532. 115 indexed citations

13.

Yoo, Myongjee & Billy Bai. (2007). Value Creation. Journal of Quality Assurance in Hospitality & Tourism. 8(2). 45–65. 5 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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