M. Berk Talay

1.1k total citations
18 papers, 787 citations indexed

About

M. Berk Talay is a scholar working on Strategy and Management, Marketing and Management Science and Operations Research. According to data from OpenAlex, M. Berk Talay has authored 18 papers receiving a total of 787 indexed citations (citations by other indexed papers that have themselves been cited), including 12 papers in Strategy and Management, 6 papers in Marketing and 5 papers in Management Science and Operations Research. Recurrent topics in M. Berk Talay's work include Innovation and Knowledge Management (9 papers), Business Strategy and Innovation (6 papers) and International Business and FDI (6 papers). M. Berk Talay is often cited by papers focused on Innovation and Knowledge Management (9 papers), Business Strategy and Innovation (6 papers) and International Business and FDI (6 papers). M. Berk Talay collaborates with scholars based in United States, Canada and France. M. Berk Talay's co-authors include Janell D. Townsend, M. Billur Akdeniz, Sengun Yeniyurt, Steven H. Seggie, S. Tamer Çavuşgil, Erin Çavuşgil, Tracy L. Gonzalez‐Padron, Nükhet Harmancioǧlu, Carol Finnegan and David A. Griffith and has published in prestigious journals such as Journal of Business Research, Journal of International Business Studies and Journal of the Academy of Marketing Science.

In The Last Decade

M. Berk Talay

18 papers receiving 719 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
M. Berk Talay United States 13 379 235 181 178 111 18 787
Fátima Guadamillas Gómez Spain 14 608 1.6× 165 0.7× 191 1.1× 161 0.9× 118 1.1× 54 1.1k
Marko Grünhagen United States 17 700 1.8× 282 1.2× 238 1.3× 241 1.4× 110 1.0× 48 1.2k
Okechukwu Lawrence Emeagwali Cyprus 17 309 0.8× 171 0.7× 253 1.4× 170 1.0× 48 0.4× 27 937
I‐Chieh Hsu Taiwan 14 519 1.4× 218 0.9× 358 2.0× 291 1.6× 74 0.7× 20 1.3k
Muafi Muafi Indonesia 17 269 0.7× 240 1.0× 234 1.3× 206 1.2× 134 1.2× 163 1.0k
Insik Jeong South Korea 12 529 1.4× 194 0.8× 187 1.0× 104 0.6× 113 1.0× 25 832
Huda Khan United Kingdom 20 404 1.1× 284 1.2× 159 0.9× 191 1.1× 102 0.9× 68 916
Peter Yannopoulos Canada 10 311 0.8× 326 1.4× 270 1.5× 264 1.5× 75 0.7× 14 788
Wioleta Kucharska Poland 20 415 1.1× 282 1.2× 201 1.1× 200 1.1× 59 0.5× 65 945
Junfeng Zhang Hong Kong 15 377 1.0× 405 1.7× 321 1.8× 327 1.8× 140 1.3× 28 1.1k

Countries citing papers authored by M. Berk Talay

Since Specialization
Citations

This map shows the geographic impact of M. Berk Talay's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by M. Berk Talay with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites M. Berk Talay more than expected).

Fields of papers citing papers by M. Berk Talay

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by M. Berk Talay. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by M. Berk Talay. The network helps show where M. Berk Talay may publish in the future.

Co-authorship network of co-authors of M. Berk Talay

This figure shows the co-authorship network connecting the top 25 collaborators of M. Berk Talay. A scholar is included among the top collaborators of M. Berk Talay based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with M. Berk Talay. M. Berk Talay is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

18 of 18 papers shown
1.
Talay, M. Berk, Koen Pauwels, & Steven H. Seggie. (2023). Why and when to launch new products during a recession: An empirical investigation of the U.K. FMCG industry and the U.S. automobile industry. Journal of the Academy of Marketing Science. 52(2). 576–598. 3 indexed citations
2.
Akdeniz, M. Billur & M. Berk Talay. (2022). Happily (N)ever after: An empirical examination of the termination of IJVs across emerging versus developed markets. Journal of Business Research. 148. 390–404. 4 indexed citations
4.
Schulze, Anja, Janell D. Townsend, & M. Berk Talay. (2022). Completing the market orientation matrix: The impact of proactive competitor orientation on innovation and firm performance. Industrial Marketing Management. 103. 198–214. 69 indexed citations
5.
Geleilate, José-Mauricio Galli, Ronaldo Parente, & M. Berk Talay. (2021). Can systems integration lead to improved performance? The role of strategic alliances. Industrial Marketing Management. 95. 17–28. 11 indexed citations
6.
Kirca, Ahmet H., et al.. (2019). The interactive effects of product and brand portfolio strategies on brand performance: Longitudinal evidence from the U.S. automotive industry. International Journal of Research in Marketing. 37(2). 421–439. 21 indexed citations
7.
Talay, M. Berk, M. Billur Akdeniz, Michael Obal, & Janell D. Townsend. (2019). Stock Market Reactions to New Product Launches in International Markets: The Moderating Role of Culture. Journal of International Marketing. 27(4). 81–98. 21 indexed citations
8.
Talay, M. Berk, M. Billur Akdeniz, & Ahmet H. Kirca. (2016). When do the stock market returns to new product preannouncements predict product performance? Empirical evidence from the U.S. automotive industry. Journal of the Academy of Marketing Science. 45(4). 513–533. 20 indexed citations
9.
Talay, M. Berk, Janell D. Townsend, & Sengun Yeniyurt. (2014). Global Brand Architecture Position and Market-Based Performance: The Moderating Role of Culture. Journal of International Marketing. 23(2). 55–72. 41 indexed citations
10.
Akdeniz, M. Billur & M. Berk Talay. (2013). Cultural variations in the use of marketing signals: a multilevel analysis of the motion picture industry. Journal of the Academy of Marketing Science. 41(5). 601–624. 68 indexed citations
11.
Talay, M. Berk, Roger J. Calantone, & Clay M. Voorhees. (2013). Coevolutionary Dynamics of Automotive Competition: Product Innovation, Change, and Marketplace Survival. Journal of Product Innovation Management. 31(1). 61–78. 28 indexed citations
12.
Talay, M. Berk, Steven H. Seggie, & Erin Çavuşgil. (2009). Exploring Correlates of Product Launch in Collaborative Ventures: An Empirical Investigation of Pharmaceutical Alliances. Journal of Product Innovation Management. 26(4). 360–370. 20 indexed citations
13.
Hult, G. Tomas M., David J. Ketchen, David A. Griffith, et al.. (2008). Data equivalence in cross-cultural international business research: assessment and guidelines. Journal of International Business Studies. 39(6). 1027–1044. 281 indexed citations
14.
Talay, M. Berk & S. Tamer Çavuşgil. (2008). Choice of ownership mode in joint ventures: An event history analysis from the automotive industry. Industrial Marketing Management. 38(1). 71–82. 13 indexed citations
15.
Townsend, Janell D., Sengun Yeniyurt, & M. Berk Talay. (2008). Getting to global: An evolutionary perspective of brand expansion in international markets. Journal of International Business Studies. 40(4). 539–558. 59 indexed citations
16.
Çavuşgil, Erin, Steven H. Seggie, & M. Berk Talay. (2007). Dynamic Capabilities View: Foundations and Research Agenda. The Journal of Marketing Theory and Practice. 15(2). 159–166. 94 indexed citations
17.
Yeniyurt, Sengun, Janell D. Townsend, & M. Berk Talay. (2007). Factors Influencing Brand Launch in a Global Marketplace. Journal of Product Innovation Management. 24(5). 471–485. 30 indexed citations
18.
Talay, M. Berk. (2005). Resolving the Innovation Paradox: Enhancing Growth in Technology Companies. Journal of Product Innovation Management. 22(6). 540–542. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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