G. Muruganantham

459 total citations
9 papers, 346 citations indexed

About

G. Muruganantham is a scholar working on Marketing, Strategy and Management and Management Information Systems. According to data from OpenAlex, G. Muruganantham has authored 9 papers receiving a total of 346 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 2 papers in Strategy and Management and 2 papers in Management Information Systems. Recurrent topics in G. Muruganantham's work include Consumer Market Behavior and Pricing (4 papers), Consumer Retail Behavior Studies (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). G. Muruganantham is often cited by papers focused on Consumer Market Behavior and Pricing (4 papers), Consumer Retail Behavior Studies (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). G. Muruganantham collaborates with scholars based in India. G. Muruganantham's co-authors include S. Vinodh, K. Ramesh and Vishal Ashok Wankhede and has published in prestigious journals such as International Journal of Retail & Distribution Management, Total Quality Management & Business Excellence and The TQM Journal.

In The Last Decade

G. Muruganantham

9 papers receiving 293 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
G. Muruganantham India 5 257 66 51 40 38 9 346
Bob Foster Indonesia 10 149 0.6× 23 0.3× 30 0.6× 60 1.5× 31 0.8× 30 285
Anshul Verma India 7 372 1.4× 82 1.2× 25 0.5× 101 2.5× 78 2.1× 13 455
Sandra Naipaul United States 11 220 0.9× 58 0.9× 33 0.6× 143 3.6× 17 0.4× 15 389
Anant Jyoti Badgaiyan India 7 441 1.7× 81 1.2× 59 1.2× 165 4.1× 109 2.9× 7 582
Azizah Omar Malaysia 11 100 0.4× 22 0.3× 50 1.0× 146 3.6× 47 1.2× 36 292
Andrés Palacio-Fierro Ecuador 5 100 0.4× 83 1.3× 25 0.5× 98 2.5× 53 1.4× 14 247
Isabella Maggioni Italy 10 149 0.6× 24 0.4× 41 0.8× 101 2.5× 22 0.6× 15 293
Daniel Adrian Gârdan Romania 7 80 0.3× 67 1.0× 34 0.7× 75 1.9× 41 1.1× 41 247
Jorge Vera Martínez Mexico 11 232 0.9× 38 0.6× 70 1.4× 147 3.7× 51 1.3× 39 379
Shang‐Pao Yeh Taiwan 10 86 0.3× 22 0.3× 68 1.3× 89 2.2× 32 0.8× 24 279

Countries citing papers authored by G. Muruganantham

Since Specialization
Citations

This map shows the geographic impact of G. Muruganantham's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by G. Muruganantham with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites G. Muruganantham more than expected).

Fields of papers citing papers by G. Muruganantham

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by G. Muruganantham. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by G. Muruganantham. The network helps show where G. Muruganantham may publish in the future.

Co-authorship network of co-authors of G. Muruganantham

This figure shows the co-authorship network connecting the top 25 collaborators of G. Muruganantham. A scholar is included among the top collaborators of G. Muruganantham based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with G. Muruganantham. G. Muruganantham is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

9 of 9 papers shown
1.
Vinodh, S., Vishal Ashok Wankhede, & G. Muruganantham. (2024). Analysis of critical success factors of Quality 4.0 implementation in manufacturing SMEs using best–worst method. The TQM Journal. 38(2). 273–296. 2 indexed citations
2.
Muruganantham, G., et al.. (2020). Understanding job and organizational attributes as signals from recruitment advertisement. Journal of Indian Business Research. 13(1). 134–153. 10 indexed citations
3.
Muruganantham, G., et al.. (2017). Antecedents and consequences of private brand purchase. International Journal of Retail & Distribution Management. 45(6). 660–682. 32 indexed citations
4.
Muruganantham, G., et al.. (2017). Private label retailers: Systematic review of winning strategies. The Marketing Review. 17(1). 117–143. 3 indexed citations
5.
Muruganantham, G., et al.. (2016). Application of interpretive structural modelling for analysing barriers to total quality management practices implementation in the automotive sector. Total Quality Management & Business Excellence. 29(5-6). 524–545. 43 indexed citations
6.
Muruganantham, G., et al.. (2013). An Empirical Study of Impulse Buying Behavior in Online Bookstores. RePEc: Research Papers in Economics. 3(3). 1–17. 6 indexed citations
7.
Muruganantham, G., et al.. (2013). A Review of Impulse Buying Behavior. International Journal of Marketing Studies. 5(3). 246 indexed citations
8.
Muruganantham, G., et al.. (2009). Celebrity Effect on Brand Positioning: A Study With Reference to Female Personal Care Products. ScholarWorks (Walden University). 7(1). 5. 3 indexed citations
9.
Muruganantham, G., et al.. (2009). Celebrity endorsement – a competitive tool for brand positioning. International Journal of Value Chain Management. 3(4). 386–386. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026