Basri Rashid
Impact in
- Marketing top 5%
- Environmental Sustainability in Business
- Consumer Behavior in Brand Consumption and Identification
- Consumer Behavior and Marketing Influence
Papers in
-
- Diverse Aspects of Tourism Research 15
- Digital Marketing and Social Media 10
- Halal products and consumer behavior 5
- Marketing 13
- Environmental Sustainability in Business 8
- Consumer Behavior in Brand Consumption and Identification 7
- Co-authors
- Abdulalem Mohammed (5 shared papers)Ataul Karim Patwary (2 shared papers)Nor Idayu Mahat (2 shared papers)Rozila Ahmad (2 shared papers)Hui Zhang (1 shared paper)Liu Li (1 shared paper)Zahed Ghaderi (1 shared paper)Che Noriah Othman (1 shared paper)
In The Last Decade
Basri Rashid
31 papers receiving 273 citations
Peers
Comparison fields: 5 of 60
- Marketing 135
- Tourism, Leisure and Hospitality Management 21
- Organizational Behavior and Human Resource Management 79
- Strategy and Management 55
- Transportation 22
Countries citing papers authored by Basri Rashid
This map shows the geographic impact of Basri Rashid's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Basri Rashid with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Basri Rashid more than expected).
Fields of papers citing papers by Basri Rashid
This network shows the impact of papers produced by Basri Rashid. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Basri Rashid. The network helps show where Basri Rashid may publish in the future.
Co-authors
The 9 scholars most cited alongside Basri Rashid, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 37 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2018 | 115 | |
| 2 | 2016 | 36 | |
| 3 | 2016 | 26 | |
| 4 | The impacts of hospitality services on visit experience and future visit intention of student travelers | 2016 | 16 |
| 5 | 2022 | 12 | |
| 6 | 2014 | 9 | |
| 7 | 2013 | 9 | |
| 8 | Conceptualizing the influence of environmental knowledge on perceived visit value to green resort in Malaysia | 2017 | 9 |
| 9 | The Moderating Influence of Internship Program on the Relationship between Undergraduates’ Perception and Their Intention to Join Tourism and Hospitality Industry: A Theoretical Model | 2016 | 8 |
| 10 | THE INFLUENCE OF ENVIRONMENTAL AWARENESS AND CUSTOMER PERCEIVED VALUE ON TOURIST REVISIT INTENTION: A STUDY ON GREEN RESORTS IN MALAYSIA | 2019 | 5 |
| 11 | 2017 | 5 | |
| 12 | 2017 | 5 | |
| 13 | 2015 | 4 | |
| 14 | Effect of vitamin E supplementation on semen quantity and quality of Local Kampong roosters | 2017 | 3 |
| 15 | The mediating influence of nation brand image in the relationship between tourism and hospitality attributes and behavioural intention | 2016 | 3 |
| 16 | 2020 | 3 | |
| 17 | 2018 | 2 | |
| 18 | Perceived innovation characteristics as predictors of green practice adoption in the Nigerian hotel industry | 2017 | 2 |
| 19 | 2017 | 2 | |
| 20 | 2018 | 2 |
About Basri Rashid
Basri Rashid is a scholar working on Sociology and Political Science, Marketing, Organizational Behavior and Human Resource Management, Transportation and Education, having authored 37 papers that have together received 290 indexed citations. Recurring topics across this work include Diverse Aspects of Tourism Research (15 papers), Digital Marketing and Social Media (10 papers), Environmental Sustainability in Business (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers), Cruise Tourism Development and Management (7 papers), Hospitality and Tourism Education (5 papers), Halal products and consumer behavior (5 papers) and Human Resource and Talent Management (4 papers). The work is most often cited by research in Marketing (135 citations), Tourism, Leisure and Hospitality Management (21 citations), Organizational Behavior and Human Resource Management (79 citations), Strategy and Management (55 citations) and Transportation (22 citations). Basri Rashid has collaborated with scholars based in Malaysia, China and Indonesia. Frequent co-authors include Abdulalem Mohammed, Ataul Karim Patwary, Nor Idayu Mahat, Rozila Ahmad, Hui Zhang, Liu Li, Zahed Ghaderi, Hui Zhang and Che Noriah Othman. Their work appears in journals such as Review of European Studies, Anatolia, Journal of Environmental Management and Tourism, Tourism and hospitality management and Kasetsart Journal of Social Sciences.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.