Asta Tarutė
Impact in
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- Technology Adoption and User Behaviour
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
Papers in
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- Technology Adoption and User Behaviour 3
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- Consumer Behavior in Brand Consumption and Identification 2
- Co-authors
- Rimantas GatautisShahrokh NikouElena VitkauskaitėJūratė BanytėLina KlovienėŽaneta PiligrimienėAušra Rūtelionė
In The Last Decade
Asta Tarutė
10 papers receiving 461 citations
Peers
Comparison fields: 5 of 64
- Information Systems and Management 182
- Marketing 107
- Business and International Management 22
- Organizational Behavior and Human Resource Management 78
- Strategy and Management 98
Countries citing papers authored by Asta Tarutė
This map shows the geographic impact of Asta Tarutė's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Asta Tarutė with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Asta Tarutė more than expected).
Fields of papers citing papers by Asta Tarutė
This network shows the impact of papers produced by Asta Tarutė. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Asta Tarutė. The network helps show where Asta Tarutė may publish in the future.
Co-authorship network
The 7 scholars most cited alongside Asta Tarutė, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2021 | 2 | |
| 2 | 2019 | 26 | |
| 3 | Identifying factors affecting digital transformation of SMEs | 2018 | 34 |
| 4 | Peculiarities of IoT-Based Business Model Transformations in SMEs | 2018 | 6 |
| 5 | 2017 | 159 | |
| 6 | The Impact of gamification on consumer brand engagement | 2016 | 22 |
| 7 | 2015 | 25 | |
| 8 | 2014 | 21 | |
| 9 | 2014 | 15 | |
| 10 | 2014 | 187 |
About Asta Tarutė
Asta Tarutė is a scholar working on Information Systems and Management, Marketing, Organizational Behavior and Human Resource Management, Management, Monitoring, Policy and Law and Management of Technology and Innovation, having authored 10 papers that have together received 497 indexed citations. Recurring topics across this work include Technology Adoption and User Behaviour (3 papers), Customer Service Quality and Loyalty (3 papers), Digital Marketing and Social Media (2 papers), Consumer Behavior in Brand Consumption and Identification (2 papers), Business and Economic Development (2 papers), E-Government and Public Services (1 paper), Educational Games and Gamification (1 paper) and Economic Issues in Ukraine (1 paper). The work is most often cited by research in Information Systems and Management (182 citations), Marketing (107 citations), Business and International Management (22 citations), Organizational Behavior and Human Resource Management (78 citations) and Strategy and Management (98 citations). Asta Tarutė has collaborated with scholars based in Lithuania and Finland. Frequent co-authors include Rimantas Gatautis, Shahrokh Nikou, Elena Vitkauskaitė, Jūratė Banytė, Lina Klovienė, Žaneta Piligrimienė and Aušra Rūtelionė. Their work appears in journals such as Journal of the Association for Information Systems, Telematics and Informatics, Engineering Economics, Baltic Journal of Management and Drustvena istrazivanja.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.