Immediate Impact

84 standout
Sub-graph 1 of 21

Citing Papers

Environmental Consciousness, Purchase Intention, and Actual Purchase Behavior of Eco-Friendly Products: The Moderating Impact of Situational Context
2023 Standout
‘The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements: A conceptual review’
2023 Standout
9 intermediate papers

Works of Wolfgang Rams being referenced

Customer retention, loyalty, and satisfaction in the German mobile cellular telecommunications market
2001

Author Peers

Author Last Decade Papers Cites
Wolfgang Rams 62 304 3 327 183 2 434
Andreas Schindler 66 304 4 327 186 3 458
Chung-Tzer Liu 43 183 10 293 218 8 439
Joseph Leunis 47 212 8 200 143 6 393
Jing Zhang 85 225 35 171 51 10 426
Khalid Al‐Nabhani 24 239 3 133 233 5 418
Chung‐Chi Shen 48 140 8 150 210 8 412
Katri Kerem 80 103 12 141 293 9 417
Arthur G. Armstrong 75 124 23 99 167 6 504
Li-Wen Chuang 15 178 1 164 283 4 406
Tim Eberhardt 41 237 5 92 154 10 378

All Works

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2026