Immediate Impact
56 standout
Citing Papers
‘The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements: A conceptual review’
2023 Standout
Immersive technology: A meta-analysis of augmented/virtual reality applications and their impact on tourism experience
2022 Standout
Works of Vichita Vathanophas being referenced
Comparing the effects of website quality on customer initial purchase and continued purchase at e-commerce websites
2006
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Vichita Vathanophas | 132 | 30 | 36 | 110 | 89 | 11 | 306 | |
| Nadim Jahangir | 172 | 12 | 17 | 98 | 102 | 12 | 325 | |
| Ramón Barrera Barrera | 74 | 23 | 34 | 96 | 83 | 14 | 333 | |
| Yeoh Sok Foon | 163 | 10 | 31 | 128 | 130 | 6 | 350 | |
| Nilay Yajnik | 127 | 91 | 55 | 89 | 35 | 7 | 303 | |
| Gisela M. von Dran | 180 | 42 | 25 | 169 | 128 | 9 | 372 | |
| Lauren B. Eder | 174 | 48 | 16 | 137 | 33 | 13 | 289 | |
| Hae‐Ching Chang | 173 | 60 | 12 | 115 | 122 | 8 | 364 | |
| Rod Gunn | 51 | 20 | 51 | 161 | 88 | 8 | 354 | |
| Anil Gurung | 142 | 53 | 24 | 150 | 43 | 20 | 345 | |
| Harold W. Webb | 113 | 39 | 12 | 69 | 83 | 9 | 294 |
All Works
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