Immediate Impact
58 standout
Citing Papers
Influencer Marketing Effectiveness
2022 Standout
Enhancing user engagement: The role of gamification in mobile apps
2021 Standout
Works of Seth Godin being referenced
Permission Marketing: Turning Strangers Into Friends And Friends Into Customers
1999
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Seth Godin | 18 | 2 | 203 | 145 | 18 | 374 | ||
| Ming‐Yi Chen | 47 | 233 | 179 | 21 | 419 | |||
| Nancy J. Lightner | 4 | 3 | 150 | 86 | 16 | 342 | ||
| Jonas Hoffmann | 17 | 5 | 186 | 170 | 28 | 367 | ||
| Haytham Siala | 3 | 203 | 157 | 11 | 445 | |||
| Kelley O’Reilly | 1 | 194 | 137 | 21 | 381 | |||
| Mairead Brady | 221 | 145 | 34 | 377 | ||||
| Anuj Pal Kapoor | 2 | 247 | 218 | 17 | 406 | |||
| Nan Cui | 157 | 122 | 24 | 336 | ||||
| Deepa Sethi | 224 | 173 | 26 | 434 | ||||
| Brendan James Keegan | 1 | 205 | 95 | 20 | 340 |
All Works
Loading papers...