Standout Papers

A new criterion for assessing discriminant validity in variance-based structur... 2011 2026 2016 2021 19.7k
  1. A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)
    Jörg Henseler, Christian M. Ringle et al. Journal of the Academy of Marketing Science
  2. PLS-SEM: Indeed a Silver Bullet (2011)
    Joe F. Hair, Christian M. Ringle et al. The Journal of Marketing Theory and Practice
  3. When to use and how to report the results of PLS-SEM (2018)
    Joseph F. Hair, Jeffrey J. Risher et al. European Business Review
  4. A primer on partial least squares structural equation modeling (PLS-SEM) (2014)
    Joseph F. Hair, G. Tomas M. Hult et al. DigitalCommons - Kennesaw State University (Kennesaw State University)
  5. Partial least squares structural equation modeling (PLS-SEM) (2014)
    Joe F. Hair, Marko Sarstedt et al. European Business Review
  6. An assessment of the use of partial least squares structural equation modeling in marketing research (2011)
    Joe F. Hair, Marko Sarstedt et al. Journal of the Academy of Marketing Science
  7. Partial Least Squares Structural Equation Modeling: Rigorous Applications, Better Results and Higher Acceptance (2013)
    Joseph F. Hair, Christian M. Ringle et al. Long Range Planning
  8. Common Beliefs and Reality About PLS (2014)
    Jörg Henseler, Theo K. Dijkstra et al. Organizational Research Methods
  9. Predictive model assessment in PLS-SEM: guidelines for using PLSpredict (2019)
    Galit Shmueli, Marko Sarstedt et al. European Journal of Marketing
  10. Testing measurement invariance of composites using partial least squares (2016)
    Jörg Henseler, Christian M. Ringle et al. International Marketing Review
  11. Advanced Issues in Partial Least Squares Structural Equation Modeling (2017)
    Joe F. Hair, Marko Sarstedt et al. tub.dok (Hamburg University of Technology)
  12. How to Specify, Estimate, and Validate Higher-Order Constructs in PLS-SEM (2019)
    Marko Sarstedt, Joseph F. Hair et al. Australasian Marketing Journal (AMJ)
  13. Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods (2017)
    Joseph F. Hair, G. Tomas M. Hult et al. Journal of the Academy of Marketing Science
  14. The Use of Partial Least Squares Structural Equation Modeling in Strategic Management Research: A Review of Past Practices and Recommendations for Future Applications (2012)
    Joseph F. Hair, Marko Sarstedt et al. Long Range Planning
  15. Partial least squares structural equation modeling (PLS-SEM): A useful tool for family business researchers (2014)
    Marko Sarstedt, Christian M. Ringle et al. Journal of Family Business Strategy
  16. Estimation issues with PLS and CBSEM: Where the bias lies! (2016)
    Marko Sarstedt, Joseph F. Hair et al. Journal of Business Research
  17. Goodness-of-fit indices for partial least squares path modeling (2012)
    Jörg Henseler, Marko Sarstedt Computational Statistics
  18. Partial least squares structural equation modeling in HRM research (2018)
    Christian M. Ringle, Marko Sarstedt et al. The International Journal of Human Resource Management
  19. Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspective (2012)
    Adamantios Diamantopoulos, Marko Sarstedt et al. Journal of the Academy of Marketing Science
  20. An assessment of the use of partial least squares structural equation modeling (PLS-SEM) in hospitality research (2017)
    Faizan Ali, S. Mostafa Rasoolimanesh et al. International Journal of Contemporary Hospitality Management
  21. Heuristics versus statistics in discriminant validity testing: a comparison of four procedures (2019)
    George R. Franke, Marko Sarstedt Internet Research
  22. Rethinking some of the rethinking of partial least squares (2019)
    Joseph F. Hair, Marko Sarstedt et al. European Journal of Marketing
  23. Gain more insight from your PLS-SEM results (2016)
    Christian M. Ringle, Marko Sarstedt Industrial Management & Data Systems
  24. Identifying and treating unobserved heterogeneity with FIMIX-PLS: part I – method (2015)
    Joe F. Hair, Marko Sarstedt et al. European Business Review
  25. Addressing Endogeneity in International Marketing Applications of Partial Least Squares Structural Equation Modeling (2018)
    G. Tomas M. Hult, Joseph F. Hair et al. Journal of International Marketing
  26. Structural model robustness checks in PLS-SEM (2019)
    Marko Sarstedt, Christian M. Ringle et al. Tourism Economics
  27. Partial Least Squares: The Better Approach to Structural Equation Modeling? (2012)
    Joseph F. Hair, Christian M. Ringle et al. Long Range Planning
  28. On Comparing Results from CB-SEM and PLS-SEM: Five Perspectives and Five Recommendations (2017)
    Edward E. Rigdon, Marko Sarstedt et al. Marketing ZFP
  29. Progress in partial least squares structural equation modeling use in marketing research in the last decade (2022)
    Marko Sarstedt, Joseph F. Hair et al. Psychology and Marketing
  30. PLS-SEM’s most wanted guidance (2022)
    Jan-Michael Becker, Jun‐Hwa Cheah et al. International Journal of Contemporary Hospitality Management
  31. Partial least squares structural equation modeling using SmartPLS: a software review (2019)
    Marko Sarstedt, Jun‐Hwa Cheah Journal of Marketing Analytics
  32. On the Emancipation of PLS-SEM: A Commentary on Rigdon (2012) (2014)
    Marko Sarstedt, Christian M. Ringle et al. Long Range Planning
  33. Beyond a tandem analysis of SEM and PROCESS: Use of PLS-SEM for mediation analyses! (2020)
    Marko Sarstedt, Joseph F. Hair et al. International Journal of Market Research
  34. A Concise Guide to Market Research: The Process, Data, and Methods Using IBM SPSS Statistics (2011)
    Erik Mooi, Marko Sarstedt DIAL (Catholic University of Leuven)
  35. Editor's comments: a critical look at the use of PLS-SEM in MIS quarterly (2012)
    Christian M. Ringle, Marko Sarstedt et al. Journal of the Association for Information Systems
  36. Executing and interpreting applications of PLS-SEM: Updates for family business researchers (2020)
    Joseph F. Hair, Claudia Binz Astrachan et al. Journal of Family Business Strategy
  37. How collinearity affects mixture regression results (2014)
    Jan-Michael Becker, Christian M. Ringle et al. Marketing Letters
  38. When predictors of outcomes are necessary: guidelines for the combined use of PLS-SEM and NCA (2020)
    Nicole Richter, Sven Hauff et al. Industrial Management & Data Systems
  39. Convergent validity assessment of formatively measured constructs in PLS-SEM (2018)
    Jun‐Hwa Cheah, Marko Sarstedt et al. International Journal of Contemporary Hospitality Management
  40. The combined use of symmetric and asymmetric approaches: partial least squares-structural equation modeling and fuzzy-set qualitative comparative analysis (2021)
    S. Mostafa Rasoolimanesh, Christian M. Ringle et al. International Journal of Contemporary Hospitality Management
  41. “PLS-SEM: indeed a silver bullet” – retrospective observations and recent advances (2022)
    Marko Sarstedt, Joseph F. Hair et al. The Journal of Marketing Theory and Practice
  42. A perspective on using partial least squares structural equation modelling in data articles (2023)
    Christian M. Ringle, Marko Sarstedt et al. Data in Brief
  43. Methodological research on partial least squares structural equation modeling (PLS-SEM) (2019)
    Gohar F. Khan, Marko Sarstedt et al. Internet Research
  44. Internet research using partial least squares structural equation modeling (PLS-SEM) (2019)
    Wen‐Lung Shiau, Marko Sarstedt et al. Internet Research
  45. Factors versus Composites: Guidelines for Choosing the Right Structural Equation Modeling Method (2019)
    Joseph F. Hair, Marko Sarstedt Project Management Journal
  46. Predictive model assessment and selection in composite-based modeling using PLS-SEM: extensions and guidelines for using CVPAT (2022)
    Pratyush Nidhi Sharma, Benjamin D. Liengaard et al. European Journal of Marketing
  47. Cutoff criteria for overall model fit indexes in generalized structured component analysis (2020)
    Gyeongcheol Cho, Heungsun Hwang et al. Journal of Marketing Analytics
  48. Importance and performance in PLS-SEM and NCA: Introducing the combined importance-performance map analysis (cIPMA) (2024)
    Sven Hauff, Nicole Richter et al. Journal of Retailing and Consumer Services
  49. Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further research (2024)
    Linda D. Hollebeek, Choukri Menidjel et al. Psychology and Marketing
  50. Going beyond the untold facts in PLS–SEM and moving forward (2024)
    Joe F. Hair, Marko Sarstedt et al. European Journal of Marketing
  51. Same model, same data, but different outcomes: Evaluating the impact of method choices in structural equation modeling (2024)
    Marko Sarstedt, Christian M. Ringle et al. Journal of Product Innovation Management

Immediate Impact

1 from Science/Nature 124 standout
Sub-graph 1 of 20

Citing Papers

The mediating role of satisfaction in the relationship between perceived usefulness, perceived ease of use and students’ behavioural intention to use ChatGPT
2025 Standout
A typology of validity: content, face, convergent, discriminant, nomological and predictive validity
2024 Standout
14 intermediate papers

Works of Marko Sarstedt being referenced

PLS-SEM’s most wanted guidance
2022 Standout
Convergent validity assessment of formatively measured constructs in PLS-SEM
2018 Standout
and 20 more

Author Peers

Author Last Decade Papers Cites
Marko Sarstedt 25285 30575 34190 211 109.4k
Christian M. Ringle 24457 29259 33013 195 104.1k
David F. Larcker 36850 34196 39945 209 134.9k
Richard P. Bagozzi 31019 32799 40767 354 102.1k
Claes Fornell 50875 46208 46423 92 136.7k
Philip M. Podsakoff 50563 18678 31813 103 111.9k
Scott MacKenzie 44378 21607 31224 77 101.4k
Joseph F. Hair 14034 15017 17015 144 59.0k
Icek Ajzen 16658 27686 48149 108 143.1k
A. Parasuraman 51126 37662 23850 143 74.1k
James C. Anderson 24555 17113 17131 189 60.9k

All Works

Loading papers...

Rankless by CCL
2026