Immediate Impact

56 standout
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Citing Papers

The effect of different types of virtual influencers on consumers’ emotional attachment
2024 Standout
Artificial intelligence and consumer behavior: From predictive to generative AI
2024 Standout
2 intermediate papers

Works of Lea Dunn being referenced

Negative Reviews, Positive Impact: Consumer Empathetic Responding to Unfair Word of Mouth
2020
The Impact of Fear on Emotional Brand Attachment
2014

Author Peers

Author Last Decade Papers Cites
Lea Dunn 185 178 87 12 331
Thomas Allard 148 225 64 13 323
Tung Moi Chiew 161 190 114 16 358
Wilson Bastos 156 232 73 11 352
Yaxuan Ran 113 90 100 22 279
Matthew Philp 166 128 47 19 290
Jonathan Hasford 108 152 89 22 316
Ahreum Maeng 129 218 77 8 325
Andrea Webb Luangrath 144 162 50 10 329
Mirjam Tuk 168 114 54 19 329
Chethana Achar 111 143 96 9 308

All Works

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Rankless by CCL
2026