Immediate Impact
51 standout
Citing Papers
Informative or affective? Exploring the effects of streamers’ topic types on user engagement in live streaming commerce
2024 Standout
The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
Works of Kaleel Rahman being referenced
A strategic view of celebrity endorsements through the attachment lens
2018
Who is the attached endorser? An examination of the attachment-endorsement spectrum
2018
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Kaleel Rahman | 287 | 248 | 109 | 30 | 401 | |
| Burçak Ertimur | 232 | 194 | 139 | 15 | 388 | |
| Teresa Heath | 279 | 154 | 103 | 29 | 455 | |
| Anandakuttan B. Unnithan | 248 | 198 | 103 | 18 | 382 | |
| Alev Koçak Alan | 239 | 192 | 94 | 36 | 417 | |
| Darin W. White | 165 | 183 | 107 | 29 | 394 | |
| Chow‐Hou Wee | 297 | 142 | 78 | 17 | 439 | |
| Sojung Kim | 219 | 207 | 50 | 21 | 343 | |
| Robert Cluley | 148 | 157 | 88 | 31 | 401 | |
| Éric Vernette | 225 | 181 | 83 | 41 | 359 | |
| Douglas Bryson | 275 | 239 | 69 | 22 | 456 |
All Works
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