Immediate Impact

53 standout
Sub-graph 1 of 24

Citing Papers

The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
Social media content aesthetic quality and customer engagement: The mediating role of entertainment and impacts on brand love and loyalty
2023 Standout
2 intermediate papers

Works of John G. Knight being referenced

Be rational or be emotional: advertising appeals, service types and consumer responses
2014

Author Peers

Author Last Decade Papers Cites
John G. Knight 194 269 84 171 19 600
Wallace M.S. Yee 171 196 40 181 16 527
Kåre Skallerud 66 237 59 261 23 644
Simon Somogyi 132 244 53 142 45 640
Renee B. Kim 129 257 68 124 52 537
Mikaël Klintman 169 149 147 106 40 533
Minna Autio 108 266 87 121 44 676
Chrysostomos Apostolidis 91 244 86 107 29 690
Y.K. van Dam 117 326 119 59 29 620
Natalia Mæhle 62 432 78 273 29 712
Anupam Singh 253 395 109 92 21 627

All Works

Loading papers...

Rankless by CCL
2026