Standout Papers

Reliability: A Review of Psychometric Basics and Recent Marketing Practices 1975 2026 1992 2009 936
  1. Reliability: A Review of Psychometric Basics and Recent Marketing Practices (1979)
    J. Paul Peter Journal of Marketing Research
  2. Consumer Behavior and Marketing Strategy (1990)
    J. Paul Peter, Jerry C. Olson Medical Entomology and Zoology
  3. Improving the measurement of service quality (1993)
    Tom J. Brown, Gilbert A. Churchill et al. Journal of Retailing
  4. Construct Validity: A Review of Basic Issues and Marketing Practices (1981)
    J. Paul Peter Journal of Marketing Research
  5. A Comparative Analysis of Three Consumer Decision Strategies (1975)
    J. Paul Peter et al. Journal of Consumer Research
  6. An Investigation of Perceived Risk at the Brand Level (1976)
    J. Paul Peter, Michael J. Ryan Journal of Marketing Research

Immediate Impact

1 from Science/Nature 94 standout
Sub-graph 1 of 15

Citing Papers

Privacy and human behavior in the age of information
2015 StandoutScience
A new criterion for assessing discriminant validity in variance-based structural equation modeling
2014 Standout
8 intermediate papers

Works of J. Paul Peter being referenced

Relationships among Research Design Choices and Psychometric Properties of Rating Scales: A Meta-Analysis
1986
Reliability: A Review of Psychometric Basics and Recent Marketing Practices
1979 Standout
and 7 more

Author Peers

Author Last Decade Papers Cites
J. Paul Peter 476 3405 3026 2086 33 7.4k
Volker G. Kuppelwieser 546 2545 2047 2457 59 8.0k
Glenn B. Voss 548 4062 3462 1920 31 6.8k
Cheryl Burke Jarvis 490 2094 2433 2026 16 6.5k
Robert B. Woodruff 296 3851 4292 1882 29 6.5k
David M. Szymanski 505 2965 3038 1886 22 6.2k
John E. Swan 296 3407 4463 2302 89 6.8k
Judy A. Siguaw 689 2808 3228 2658 83 8.3k
Christian Nitzl 458 1668 1474 1713 35 6.0k
Jeannette A. Mena 475 2139 1620 1942 16 6.6k
William D. Perreault 552 2643 3687 1983 66 8.7k

All Works

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2026