Immediate Impact

65 standout
Sub-graph 1 of 23

Citing Papers

Avatars in live streaming commerce: The influence of anthropomorphism on consumers' willingness to accept virtual live streamers
2024 Standout
Consumers' continuance intention towards metaverse-based virtual stores: A multi-study perspective
2024 Standout
3 intermediate papers

Works of Deborah Colton being referenced

Engagement with chatbots versus augmented reality interactive technology in e-commerce
2020
Antecedents of consumer attitudes’ toward corporate blogs
2017

Author Peers

Author Last Decade Papers Cites
Deborah Colton 76 119 93 7 265
Akanksha Mishra 37 180 126 5 320
Amy Yau 40 184 100 9 274
Mohammad Soltani Delgosha 48 117 83 13 308
Alexander Wieneke 112 94 84 12 326
Heng‐Hui Wu 74 161 144 6 316
Zhan Wang 69 217 98 11 326
Alexis Barlow 40 129 62 11 250
Hang T. Nguyen 78 114 97 15 313
Alexandros Kapoulas 22 169 109 10 284
Elisa Konya-Baumbach 61 139 59 6 290

All Works

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Rankless by CCL
2026