Standout Papers

Social media: The new hybrid element of the promotion mix 2009 2026 2014 2020 1.9k
  1. Social media: The new hybrid element of the promotion mix (2009)
    W. Glynn Mangold, David J. Faulds Business Horizons

Immediate Impact

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Works of David J. Faulds being referenced

Social media: The new hybrid element of the promotion mix
2009 Standout

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