Standout Papers
Citation Impact
72 standout
Citing Papers
Evaluating the efficiency of green innovation and marketing strategies for long-term sustainability in the context of Environmental labeling
2024 Standout
Social media influencer over-endorsement: Implications from a moderated-mediation analysis
2024 Standout
Works of Clinton Amos being referenced
A meta-analysis of consumer impulse buying
2013
Exploring the relationship between celebrity endorser effects and advertising effectiveness
2008 Standout
Author Peers
| Author | SPS | Marketing | ISM | Gender Studies | Last Decade | Papers | Cites |
|---|---|---|---|---|---|---|---|
| Clinton Amos | 624 | 779 | 140 | 162 | 34 | 1.2k | |
| Masatoyo Nishizawa | 1 | 24 | 864 | ||||
| Helgard Claassen | 9 | 1.0k | |||||
| Kurt Murer | 12 | 22 | 1.1k | ||||
| Rudy Fenwick | 526 | 9 | 8 | 146 | 18 | 887 | |
| Sanka Ganesan | 1 | 7 | 223 |
All Works
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