Immediate Impact

57 standout
Sub-graph 1 of 24

Citing Papers

Informative or affective? Exploring the effects of streamers’ topic types on user engagement in live streaming commerce
2024 Standout
From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok
2024 Standout
2 intermediate papers

Works of Chris Horbel being referenced

How context shapes value co-creation: spectator experience of sport events
2016
Relationship building through Facebook brand pages: the multifaceted roles of identification, satisfaction, and perceived relationship investment
2015

Author Peers

Author Last Decade Papers Cites
Chris Horbel 392 290 182 21 549
Ron Garland 186 392 227 29 623
Jon R. Austin 262 431 230 10 602
Juan Manuel Núñez Pomar 304 163 155 35 526
Julie Z. Sneath 224 389 155 18 557
Juliette Wilson 264 163 82 19 532
Sydney Roslow 127 328 170 28 506
Brendan T. Chen 338 155 167 25 515
Ciná Van Zyl 428 163 70 29 494
Tim Breitbarth 389 140 70 27 598
A. Akın Aksu 395 97 232 33 646

All Works

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Rankless by CCL
2026