Immediate Impact
29 standout
Citing Papers
Avatars in live streaming commerce: The influence of anthropomorphism on consumers' willingness to accept virtual live streamers
2024 Standout
Digital transformation: A multidisciplinary perspective and future research agenda
2024 Standout
Works of Carmen Abril being referenced
Competitive spillover elasticities of electronic word of mouth: an application to the soft drink industry
2019
The mediating role of mental imagery in mobile advertising
2014
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Carmen Abril | 163 | 88 | 64 | 27 | 312 | |
| Jake D. Hoskins | 117 | 99 | 69 | 19 | 289 | |
| Reza Ashari Nasution | 109 | 116 | 57 | 42 | 328 | |
| Ernest Yaw Tweneboah‐Koduah | 131 | 87 | 62 | 36 | 300 | |
| Markus Voeth | 119 | 82 | 92 | 31 | 285 | |
| David Nickell | 149 | 94 | 81 | 13 | 311 | |
| Antje Cockrill | 101 | 85 | 55 | 25 | 279 | |
| Suk‐ching Ho | 175 | 104 | 74 | 26 | 345 | |
| Verónica Rosendo-Ríos | 146 | 159 | 67 | 16 | 303 | |
| Marian Chapman Moore | 112 | 80 | 107 | 15 | 306 | |
| Mintarti Rahayu | 124 | 92 | 71 | 47 | 351 |
All Works
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