Immediate Impact
17 standout
Citing Papers
Guidelines for interpreting the results of bibliometric analysis: A sensemaking approach
2023 Standout
AI advertising: An overview and guidelines
2023 Standout
Works of Björn Walliser being referenced
An international review of sponsorship research: extension and update
2003
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Björn Walliser | 91 | 193 | 264 | 124 | 24 | 391 | |
| Heribert Reisinger | 51 | 161 | 197 | 98 | 14 | 339 | |
| Daragh O’Reilly | 55 | 164 | 160 | 50 | 19 | 387 | |
| Neel Das | 52 | 284 | 332 | 68 | 15 | 444 | |
| Haiming Hang | 82 | 212 | 185 | 25 | 26 | 405 | |
| J. Brad McBride | 91 | 160 | 250 | 40 | 14 | 439 | |
| Terence Nevett | 52 | 66 | 162 | 44 | 23 | 356 | |
| Cynthia Fraser | 85 | 116 | 195 | 28 | 21 | 456 | |
| Dennis N. Bristow | 26 | 179 | 178 | 113 | 32 | 434 | |
| Jie Yang | 54 | 217 | 151 | 36 | 15 | 374 | |
| Federico de Gregorio | 28 | 214 | 244 | 56 | 15 | 373 |
All Works
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