Purba Rao

4.4k total citations · 2 hit papers
22 papers, 3.3k citations indexed

About

Purba Rao is a scholar working on Marketing, Strategy and Management and Economics and Econometrics. According to data from OpenAlex, Purba Rao has authored 22 papers receiving a total of 3.3k indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Marketing, 11 papers in Strategy and Management and 4 papers in Economics and Econometrics. Recurrent topics in Purba Rao's work include Sustainable Supply Chain Management (10 papers), Environmental Sustainability in Business (10 papers) and Public Procurement and Policy (4 papers). Purba Rao is often cited by papers focused on Sustainable Supply Chain Management (10 papers), Environmental Sustainability in Business (10 papers) and Public Procurement and Policy (4 papers). Purba Rao collaborates with scholars based in Philippines, India and United States. Purba Rao's co-authors include Diane Holt, Stefan Seuring, Joseph Sarkis, Martin Müller, Ponciano Intal, Alok Kumar Singh, Rajat Kumar and Abhishek Chaudhary and has published in prestigious journals such as Journal of Cleaner Production, Business Strategy and the Environment and International Journal of Operations & Production Management.

In The Last Decade

Purba Rao

22 papers receiving 3.0k citations

Hit Papers

Do green supply chains lead to competitiveness and econom... 2002 2026 2010 2018 2005 2002 500 1000 1.5k

Peers

Purba Rao
Diane A. Mollenkopf United States
Su‐Yol Lee South Korea
Aref A. Hervani United States
Joe Miemczyk United Kingdom
Jing Dai China
Frank Montabon United States
Diane A. Mollenkopf United States
Purba Rao
Citations per year, relative to Purba Rao Purba Rao (= 1×) peers Diane A. Mollenkopf

Countries citing papers authored by Purba Rao

Since Specialization
Citations

This map shows the geographic impact of Purba Rao's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Purba Rao with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Purba Rao more than expected).

Fields of papers citing papers by Purba Rao

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Purba Rao. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Purba Rao. The network helps show where Purba Rao may publish in the future.

Co-authorship network of co-authors of Purba Rao

This figure shows the co-authorship network connecting the top 25 collaborators of Purba Rao. A scholar is included among the top collaborators of Purba Rao based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Purba Rao. Purba Rao is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
2.
Rao, Purba, et al.. (2017). Technological Integration and Sustainable Initiatives to bring in Efficiency in Supply Chain in Indian Multi-Brand Retail. 6(1). 51–60. 3 indexed citations
3.
Rao, Purba, et al.. (2017). Analyzing Consumer Preference for Online Booking of Tourism and Hospitality in India. 3(2). 12–20. 4 indexed citations
4.
Chaudhary, Abhishek, et al.. (2015). In the Effect of CSR on Internal Employee Motivation. 5(1). 19–30. 1 indexed citations
5.
Rao, Purba, et al.. (2015). Applying Structural Equation Modeling for Green Supply Chain in Retail Domain. 3(2). 2 indexed citations
6.
Rao, Purba, et al.. (2014). Analysing Consumer Purchase Decision in Indian SUV Market-Special Focus on Success of Brand X Success. International Journal of Business. 2(1). 2–15. 4 indexed citations
7.
Kumar, Rajat, et al.. (2014). Feasibility of Online Selling of Organic Produce. International Journal of Business. 2(2). 24–36. 5 indexed citations
8.
Rao, Purba. (2014). Measuring Environmental Performance across a Green Supply Chain: A Managerial Overview of Environmental Indicators. Vikalpa The Journal for Decision Makers. 39(1). 57–74. 16 indexed citations
9.
Rao, Purba, et al.. (2014). Impacts of climate change. International Journal of Climate Change Strategies and Management. 6(4). 401–420. 52 indexed citations
10.
Rao, Purba, et al.. (2013). Business Analytics: a Perspective. International Journal of Business. 1(1). 1–12. 3 indexed citations
11.
Rao, Purba, et al.. (2010). Does awareness to climate change lead to behavioral change?. International Journal of Climate Change Strategies and Management. 2(1). 6–22. 79 indexed citations
12.
Rao, Purba. (2008). Greening the Supply Chain: A Guide for Asian Managers. Medical Entomology and Zoology. 8 indexed citations
13.
Seuring, Stefan, Joseph Sarkis, Martin Müller, & Purba Rao. (2008). Sustainability and supply chain management – An introduction to the special issue. Journal of Cleaner Production. 16(15). 1545–1551. 326 indexed citations
14.
Rao, Purba. (2007). Greening of the Supply Chain: An Empirical Study for SMES in the Philippine Context. Journal of Asia Business Studies. 1(2). 55–66. 45 indexed citations
15.
Rao, Purba, et al.. (2006). A metric for corporate environmental indicators … for small and medium enterprises in the Philippines. Business Strategy and the Environment. 18(1). 14–31. 73 indexed citations
16.
Rao, Purba & Diane Holt. (2005). Do green supply chains lead to competitiveness and economic performance?. International Journal of Operations & Production Management. 25(9). 898–916. 1806 indexed citations breakdown →
17.
Rao, Purba, et al.. (2005). Environmental indicators for small and medium enterprises in the Philippines: An empirical research. Journal of Cleaner Production. 14(5). 505–515. 54 indexed citations
18.
Rao, Purba. (2004). Greening production: a South‐East Asian experience. International Journal of Operations & Production Management. 24(3). 289–320. 127 indexed citations
19.
Rao, Purba. (2004). The greening of suppliers—in the South East Asian context. Journal of Cleaner Production. 13(9). 935–945. 43 indexed citations
20.
Rao, Purba. (2002). Greening the supply chain: a new initiative in South East Asia. International Journal of Operations & Production Management. 22(6). 632–655. 639 indexed citations breakdown →

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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