Pradeep Bhardwaj

813 total citations
18 papers, 542 citations indexed

About

Pradeep Bhardwaj is a scholar working on Marketing, Economics and Econometrics and Strategy and Management. According to data from OpenAlex, Pradeep Bhardwaj has authored 18 papers receiving a total of 542 indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Marketing, 9 papers in Economics and Econometrics and 7 papers in Strategy and Management. Recurrent topics in Pradeep Bhardwaj's work include Consumer Market Behavior and Pricing (13 papers), Digital Platforms and Economics (6 papers) and Merger and Competition Analysis (5 papers). Pradeep Bhardwaj is often cited by papers focused on Consumer Market Behavior and Pricing (13 papers), Digital Platforms and Economics (6 papers) and Merger and Competition Analysis (5 papers). Pradeep Bhardwaj collaborates with scholars based in United States, United Kingdom and Canada. Pradeep Bhardwaj's co-authors include Sridhar Balasubramanian, Özge Turut, Yuxin Chen, David Godes, Pradeep K. Chintagunta, Julián Villanueva, Raphael Thomadsen, Yuxin Chen, Ashutosh Kumar Singh and Yuxin Chen and has published in prestigious journals such as Management Science, European Journal of Operational Research and Journal of Business Research.

In The Last Decade

Pradeep Bhardwaj

17 papers receiving 510 citations

Peers

Pradeep Bhardwaj
Rajeev K. Tyagi United States
Vincent R. Nijs United States
Özge Turut United States
W.E. Patton United States
Douglas Hannah United States
Prasanna Karhade United States
Pradeep Bhardwaj
Citations per year, relative to Pradeep Bhardwaj Pradeep Bhardwaj (= 1×) peers Kostis Indounas

Countries citing papers authored by Pradeep Bhardwaj

Since Specialization
Citations

This map shows the geographic impact of Pradeep Bhardwaj's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Pradeep Bhardwaj with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Pradeep Bhardwaj more than expected).

Fields of papers citing papers by Pradeep Bhardwaj

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Pradeep Bhardwaj. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Pradeep Bhardwaj. The network helps show where Pradeep Bhardwaj may publish in the future.

Co-authorship network of co-authors of Pradeep Bhardwaj

This figure shows the co-authorship network connecting the top 25 collaborators of Pradeep Bhardwaj. A scholar is included among the top collaborators of Pradeep Bhardwaj based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Pradeep Bhardwaj. Pradeep Bhardwaj is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

18 of 18 papers shown
1.
Bhardwaj, Pradeep, et al.. (2024). Whitelisting versus advertising-recovery: Strategies to overcome advertising blocking by consumers. European Journal of Operational Research. 318(1). 217–229. 2 indexed citations
2.
Singh, Ashutosh Kumar, et al.. (2021). Optimal checkout strategies for online retailers. Journal of Retailing. 98(3). 378–394. 7 indexed citations
3.
Bhardwaj, Pradeep, et al.. (2019). Aligning marketing and sales in multi-channel marketing: Compensation design for online lead generation and offline sales conversion. Journal of Business Research. 105. 293–305. 29 indexed citations
4.
Bhardwaj, Pradeep, et al.. (2017). When and how is corporate social responsibility profitable?. Journal of Business Research. 84. 206–219. 113 indexed citations
5.
Bhardwaj, Pradeep, et al.. (2017). Pharmaceutical Product Recalls: Category Effects and Competitor Response. Marketing Science. 36(6). 931–943. 27 indexed citations
6.
Bhardwaj, Pradeep, et al.. (2016). Strategic Revenue Sharing with Daily Deal Sites: A Competitive Analysis. Decision Sciences. 48(6). 1228–1261. 12 indexed citations
7.
Bhardwaj, Pradeep, et al.. (2015). Product Recalls, Category Effects and Competitor Response. SSRN Electronic Journal. 1 indexed citations
8.
Bhardwaj, Pradeep. (2015). Latest in Healthcare Management. Jaypee Brothers Medical Publishers (P) Ltd. eBooks.
9.
Chen, Yuxin, Pradeep Bhardwaj, & Sridhar Balasubramanian. (2014). The Strategic Implications of Switching Costs Under Customized Pricing. 1(3). 188–199. 1 indexed citations
10.
Bhardwaj, Pradeep, et al.. (2012). Offering Pharmaceutical Samples: The Role of Physician Learning and Patient Payment Ability. Marketing Science. 32(3). 522–527. 10 indexed citations
11.
Thomadsen, Raphael & Pradeep Bhardwaj. (2010). Cooperation in Games with Forgetfulness. Management Science. 57(2). 363–375. 10 indexed citations
12.
Bhardwaj, Pradeep, et al.. (2009). Detailing vs. Direct-to-Consumer Advertising in the Prescription Pharmaceutical Industry. Management Science. 56(1). 148–160. 18 indexed citations
13.
Bhardwaj, Pradeep, Yuxin Chen, & David Godes. (2008). Buyer-Initiated vs. Seller-Initiated Information Revelation. Management Science. 54(6). 1104–1114. 55 indexed citations
14.
Villanueva, Julián, et al.. (2007). Customer relationship management in competitive environments: The positive implications of a short-term focus. Quantitative Marketing and Economics. 5(2). 99–129. 35 indexed citations
15.
Villanueva, Julián, et al.. (2005). Managing Customer Relationships: Should Managers Really Focus on the Long Term?. SSRN Electronic Journal. 2 indexed citations
16.
Bhardwaj, Pradeep & Sridhar Balasubramanian. (2005). Managing Channel Profits: The Role of Managerial Incentives. Quantitative Marketing and Economics. 3(3). 247–279. 12 indexed citations
17.
Balasubramanian, Sridhar & Pradeep Bhardwaj. (2004). When Not All Conflict Is Bad: Manufacturing-Marketing Conflict and Strategic Incentive Design. Management Science. 50(4). 489–502. 98 indexed citations
18.
Bhardwaj, Pradeep. (2001). Delegating Pricing Decisions. Marketing Science. 20(2). 143–169. 110 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026