Kevin Kam Fung So

91 papers and 5.3k indexed citations i.

About

Kevin Kam Fung So is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Kevin Kam Fung So has authored 91 papers receiving a total of 5.3k indexed citations (citations by other indexed papers that have themselves been cited), including 64 papers in Sociology and Political Science, 58 papers in Marketing and 43 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Kevin Kam Fung So’s work include Digital Marketing and Social Media (46 papers), Customer Service Quality and Loyalty (41 papers) and Consumer Behavior in Brand Consumption and Identification (30 papers). Kevin Kam Fung So is often cited by papers focused on Digital Marketing and Social Media (46 papers), Customer Service Quality and Loyalty (41 papers) and Consumer Behavior in Brand Consumption and Identification (30 papers). Kevin Kam Fung So collaborates with scholars based in United States, Australia and China. Kevin Kam Fung So's co-authors include Hyunsu Kim, Ceridwyn King, Simon Hudson and Beverley Sparks and has published in prestigious journals such as Molecular and Cellular Biology, Journal of Business Research and Tourism Management.

In The Last Decade

Fields of papers citing papers by Kevin Kam Fung So

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Kevin Kam Fung So. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Kevin Kam Fung So may publish in the future.

Countries citing papers authored by Kevin Kam Fung So

Since Specialization
Citations

This map shows the geographic impact of Kevin Kam Fung So's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kevin Kam Fung So with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kevin Kam Fung So more than expected).

Rankless by CCL
2025