Kay Naumann
- Sociology and Political Science top 5%
- Marketing top 5%
- Education top 5%
- Organizational Behavior and Human Resource Management top 5%
- Information Systems and Management top 10%
- Topics
- Customer Service Quality and Loyalty (6 papers)Digital Marketing and Social Media (5 papers)Service and Product Innovation (3 papers)
- Cited by
- MarketingOrganizational Behavior and Human Resource ManagementInformation Systems and Management
- Journals
- SHILAP Revista de lepidopterologíaEuropean Journal of MarketingStudies in Higher Education
- Partner nations
- AustraliaUnited Arab Emirates
In The Last Decade
Kay Naumann
8 papers receiving 482 citations
Hit Papers
Peers
Comparison fields: 5 of 64
- Sociology and Political Science 243
- Marketing 185
- Education 155
- Organizational Behavior and Human Resource Management 152
- Information Systems and Management 57
Countries citing papers authored by Kay Naumann
This map shows the geographic impact of Kay Naumann's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kay Naumann with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kay Naumann more than expected).
Fields of papers citing papers by Kay Naumann
This network shows the impact of papers produced by Kay Naumann. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kay Naumann. The network helps show where Kay Naumann may publish in the future.
Co-authorship network of co-authors of Kay Naumann
This figure shows the co-authorship network connecting the top 25 collaborators of Kay Naumann. A scholar is included among the top collaborators of Kay Naumann based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Kay Naumann. Kay Naumann is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 94 | |
| 2 | The four pillars of tertiary student engagement and success: a holistic measurement approachbreakdown → | 218 |
| 3 | 35 | |
| 4 | 45 | |
| 5 | Exploring the process of customer engagement, self-brand connections and loyalty | 20 |
| 6 | 90 | |
| 7 | The Process of customer engagement, self-brand connections and loyalty within hedonic and utilitarian services | 1 |
| 8 | Us versus Them: the operation of customer engagement and customer disengagement within a local government service setting | 1 |
About Kay Naumann
Kay Naumann is a scholar working on Organizational Behavior and Human Resource Management, Marketing and Information Systems and Management, having authored 8 papers that have together received 504 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (6 papers), Digital Marketing and Social Media (5 papers) and Service and Product Innovation (3 papers). The work is most often cited by research in Marketing (185 citations), Organizational Behavior and Human Resource Management (152 citations) and Information Systems and Management (57 citations). Kay Naumann has collaborated with scholars based in Australia and United Arab Emirates. Frequent co-authors include Jana Bowden, Mark Gabbott, Leonie Tickle and Tracey S. Dagger. Their work appears in journals such as SHILAP Revista de lepidopterología, European Journal of Marketing and Studies in Higher Education.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.