John C. Bernard
Impact in
- Marketing top 1%
- Environmental Sustainability in Business
- Consumer Behavior in Brand Consumption and Identification
Papers in
- Marketing 21
- Consumer Market Behavior and Pricing 11
- Environmental Sustainability in Business 9
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- Economic and Environmental Valuation 28
- Economics of Agriculture and Food Markets 11
- Co-authors
- Gwendolyn HustvedtJ PesekWilliam D. SchulzeHarry M. KaiserKent D. MesserJoshua M. DukeUlrich C. ToensmeyerTimothy D. Mount
- Journals
- Agricultural and Resource Economics Review (7 papers)Agribusiness (5 papers)International Journal of Consumer Studies (5 papers)Food Policy (4 papers)Food Quality and Preference (4 papers)
- Partner nations
- United StatesFranceItaly
In The Last Decade
John C. Bernard
65 papers receiving 1.3k citations
Peers
Comparison fields: 5 of 110
- Marketing 618
- Tourism, Leisure and Hospitality Management 76
- Economics and Econometrics 560
- Plant Science 749
- Food Science 297
Countries citing papers authored by John C. Bernard
This map shows the geographic impact of John C. Bernard's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by John C. Bernard with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites John C. Bernard more than expected).
Fields of papers citing papers by John C. Bernard
This network shows the impact of papers produced by John C. Bernard. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by John C. Bernard. The network helps show where John C. Bernard may publish in the future.
Co-authorship network
The 25 scholars most cited alongside John C. Bernard, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2024 | 1 | |
| 2 | 2024 | 2 | |
| 3 | 2022 | 15 | |
| 4 | 2020 | 35 | |
| 5 | 2018 | 29 | |
| 6 | 2016 | 26 | |
| 7 | 2015 | 0 | |
| 8 | 2011 | 3 | |
| 9 | 2010 | 15 | |
| 10 | 2010 | 3 | |
| 11 | 2010 | 50 | |
| 12 | 2010 | 54 | |
| 13 | 2008 | 111 | |
| 14 | The next new thing: curiosity and the motivation to purchase novel products | 2005 | 9 |
| 15 | 2005 | 10 | |
| 16 | 2005 | 11 | |
| 17 | 2003 | 11 | |
| 18 | 2000 | 7 | |
| 19 | Comparisons of auction mechanisms in a multiple unit setting: A consideration for restructuring electric power markets | 1999 | 1 |
| 20 | 1999 | 12 |
About John C. Bernard
John C. Bernard is a scholar working on Marketing, Economics and Econometrics, Tourism, Leisure and Hospitality Management, Plant Science and General Agricultural and Biological Sciences, having authored 68 papers that have together received 1.4k indexed citations. Recurring topics across this work include Economic and Environmental Valuation (28 papers), Organic Food and Agriculture (25 papers), Genetically Modified Organisms Research (11 papers), Economics of Agriculture and Food Markets (11 papers), Consumer Market Behavior and Pricing (11 papers), Environmental Sustainability in Business (9 papers), Auction Theory and Applications (8 papers) and Electric Power System Optimization (6 papers). The work is most often cited by research in Marketing (618 citations), Tourism, Leisure and Hospitality Management (76 citations), Economics and Econometrics (560 citations), Plant Science (749 citations) and Food Science (297 citations). John C. Bernard has collaborated with scholars based in United States, France and Italy. Frequent co-authors include Gwendolyn Hustvedt, J Pesek, William D. Schulze, Harry M. Kaiser, Kent D. Messer, Joshua M. Duke, Ulrich C. Toensmeyer, Timothy D. Mount, Brenna Ellison and E.R. Benson. Their work appears in journals such as Agricultural and Resource Economics Review, Agribusiness, International Journal of Consumer Studies, Food Policy and Food Quality and Preference.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.