Hueiju Yu
- Sociology and Political Science top 2%
- Information Systems and Management top 1%
- Marketing top 2%
- Organizational Behavior and Human Resource Management top 5%
- Communication top 5%
- Co-authors
- Yu‐Ting ChangHsi‐Peng LuKuo‐Lun HsiaoJudy Chuan‐Chuan LinWenchang FangTainyi LuorWeichen TengKuo‐Liang Chang
- Topics
- Technology Adoption and User Behaviour (5 papers)Digital Marketing and Social Media (5 papers)Customer Service Quality and Loyalty (5 papers)
- Cited by
- Information Systems and ManagementMarketingOrganizational Behavior and Human Resource Management
In The Last Decade
Hueiju Yu
11 papers receiving 867 citations
Hit Papers
Peers
Comparison fields: 5 of 97
- Sociology and Political Science 557
- Information Systems and Management 360
- Marketing 324
- Organizational Behavior and Human Resource Management 209
- Communication 97
Countries citing papers authored by Hueiju Yu
This map shows the geographic impact of Hueiju Yu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hueiju Yu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hueiju Yu more than expected).
Fields of papers citing papers by Hueiju Yu
This network shows the impact of papers produced by Hueiju Yu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Hueiju Yu. The network helps show where Hueiju Yu may publish in the future.
Co-authorship network of co-authors of Hueiju Yu
This figure shows the co-authorship network connecting the top 25 collaborators of Hueiju Yu. A scholar is included among the top collaborators of Hueiju Yu based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Hueiju Yu. Hueiju Yu is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 61 | |
| 2 | 60 | |
| 3 | Persuasive messages, popularity cohesion, and message diffusion in social media marketingbreakdown → | 296 |
| 4 | 27 | |
| 5 | 9 | |
| 6 | 40 | |
| 7 | 13 | |
| 8 | 234 | |
| 9 | 83 | |
| 10 | 53 | |
| 11 | 68 |
About Hueiju Yu
Hueiju Yu is a scholar working on Information Systems and Management, Organizational Behavior and Human Resource Management and Marketing, having authored 11 papers that have together received 944 indexed citations. Recurring topics across this work include Technology Adoption and User Behaviour (5 papers), Digital Marketing and Social Media (5 papers) and Customer Service Quality and Loyalty (5 papers). The work is most often cited by research in Information Systems and Management (360 citations), Marketing (324 citations) and Organizational Behavior and Human Resource Management (209 citations). Hueiju Yu has collaborated with scholars based in Taiwan and China. Frequent co-authors include Yu‐Ting Chang, Hsi‐Peng Lu, Hsi‐Peng Lu, Kuo‐Lun Hsiao, Judy Chuan‐Chuan Lin, Wenchang Fang, Tainyi Luor, Weichen Teng and Kuo‐Liang Chang. Their work appears in journals such as European Journal of Operational Research, Journal of Business Research and Future Generation Computer Systems.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.