Haiying Wei

3.3k total citations · 1 hit paper
114 papers, 2.6k citations indexed

About

Haiying Wei is a scholar working on Marketing, Materials Chemistry and Sociology and Political Science. According to data from OpenAlex, Haiying Wei has authored 114 papers receiving a total of 2.6k indexed citations (citations by other indexed papers that have themselves been cited), including 26 papers in Marketing, 22 papers in Materials Chemistry and 20 papers in Sociology and Political Science. Recurrent topics in Haiying Wei's work include Consumer Behavior in Brand Consumption and Identification (22 papers), Digital Marketing and Social Media (17 papers) and Customer Service Quality and Loyalty (14 papers). Haiying Wei is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (22 papers), Digital Marketing and Social Media (17 papers) and Customer Service Quality and Loyalty (14 papers). Haiying Wei collaborates with scholars based in China, Canada and United States. Haiying Wei's co-authors include Huining Xiao, Yongcan Jin, Tingwei Zhang, Junlong Song, David Wei, Farzad Seidi, Zhi‐Lei Wu, Siyun Chen, Zijian Guo and Wen‐Min Wang and has published in prestigious journals such as SHILAP Revista de lepidopterología, Applied Catalysis B: Environmental and Food Chemistry.

In The Last Decade

Haiying Wei

107 papers receiving 2.6k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Superhydrophobic modification of cellulose and cotton textiles: Methodologies and applications

2020 343 citations David Wei, Haiying Wei et al. Journal of Bioresources and Bioproducts profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Haiying Wei China	25	512	447	350	345	316	114	2.6k
Tingting Zhang China	38	2.5k 4.8×	766 1.7×	334 1.0×	396 1.1×	118 0.4×	236	5.5k
Yuri Park South Korea	25	693 1.4×	317 0.7×	55 0.2×	222 0.6×	62 0.2×	117	2.9k
Xi Zhang China	40	1.1k 2.2×	928 2.1×	215 0.6×	362 1.0×	40 0.1×	185	4.5k
Richard S. Glass United States	52	2.4k 4.7×	361 0.8×	596 1.7×	407 1.2×	526 1.7×	230	10.7k
Yuanyuan Liu China	42	1.7k 3.3×	889 2.0×	243 0.7×	939 2.7×	150 0.5×	257	5.9k
Anna María Ferrari Italy	38	1.1k 2.1×	233 0.5×	151 0.4×	143 0.4×	73 0.2×	156	4.3k
Shichao Wang China	35	1.4k 2.7×	1.1k 2.6×	463 1.3×	518 1.5×	91 0.3×	206	4.8k
Yuqing Wu China	41	2.6k 5.0×	639 1.4×	798 2.3×	337 1.0×	90 0.3×	284	5.7k
Xingdong Wang China	43	2.8k 5.4×	901 2.0×	287 0.8×	209 0.6×	59 0.2×	233	6.7k
Yu Qi China	40	1.9k 3.7×	541 1.2×	153 0.4×	235 0.7×	17 0.1×	155	5.7k

Countries citing papers authored by Haiying Wei

Since Specialization

Citations

This map shows the geographic impact of Haiying Wei's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Haiying Wei with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Haiying Wei more than expected).

Fields of papers citing papers by Haiying Wei

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Haiying Wei. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Haiying Wei. The network helps show where Haiying Wei may publish in the future.

Co-authorship network of co-authors of Haiying Wei

This figure shows the co-authorship network connecting the top 25 collaborators of Haiying Wei. A scholar is included among the top collaborators of Haiying Wei based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Haiying Wei. Haiying Wei is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Wei, Haiying, et al.. (2025). The Impact of Cultural Tightness–Looseness on Consumers' Price Sensitivity. Psychology and Marketing. 43(2). 312–329.

Wei, Haiying, et al.. (2025). The Role of Serendipity in Narratives: How Serendipitous Story Promotes Product Interest. Psychology and Marketing. 42(5). 1346–1360.

Wei, Haiying, Xingke Yan, Simeng Chen, et al.. (2025). Plant polyphenols as natural bioactives for alleviating lipid metabolism disorder: Mechanisms and application challenges. Food Research International. 203. 115682–115682. 7 indexed citations

Yu, Xuehua, et al.. (2025). Controlling physicomechanical properties of ZrO2 ceramics through layer structure design during vat photopolymerization. Journal of Manufacturing Processes. 155. 443–457.

Wei, Haiying, et al.. (2024). Handwritten or machine-written? How typeface affects consumer forgiveness for brand failures. Journal of Retailing and Consumer Services. 81. 103938–103938. 5 indexed citations

Chang, Linna, et al.. (2024). Ultrasmall iridium-encapsulated porphyrin metal-organic frameworks for enhanced photodynamic/catalytic therapy by producing reactive oxygen species storm. Journal of Colloid and Interface Science. 677(Pt B). 1022–1033. 7 indexed citations

Zhang, Jiahe, Xingguo Xu, Haiying Wei, Di Wu, & Leyong Zeng. (2024). Pt/Pd dual-modified porphyrin metal-organic frameworks for NIR-II photothermal-enhanced photodynamic/catalytic therapy. Journal of Colloid and Interface Science. 678(Pt A). 42–52. 14 indexed citations

Wei, Haiying, et al.. (2024). Materials for the selective removal of toxic compounds in cigarette smoke: A review. Separation and Purification Technology. 354. 128908–128908. 3 indexed citations

Hao, Ran, Meng Jiao, Xingguo Xu, et al.. (2024). Thermosensitive liposome-encapsulated gold nanocages for photothermal-modulated drug release and synergistic photothermal therapy. Journal of Materials Chemistry B. 13(6). 2042–2051. 3 indexed citations

10.

Wei, Haiying, et al.. (2024). Staying true to your word: how brand name pronounceability shapes brand credibility in marketing communication. Current Psychology. 44(1). 479–495.

11.

Wang, Panpan, Haiying Wei, Ke Tan, et al.. (2023). Characterization and genome analysis of Acinetobacter oleivorans S4 as an efficient hydrocarbon-degrading and plant-growth-promoting rhizobacterium. Chemosphere. 331. 138732–138732. 16 indexed citations

12.

Wei, Haiying, et al.. (2023). Is beauty always good? Effects of visual presentation of Influencer’s aesthetic labor on brand purchase intention. Journal of Retailing and Consumer Services. 75. 103528–103528. 15 indexed citations

13.

Wei, Haiying, et al.. (2023). Platinum nanoparticles supported on dendritic mesoporous silica nanoparticles with tunable size as ethylene scavengers for food preservation. Applied Surface Science. 629. 157321–157321. 2 indexed citations

14.

Wei, Haiying, Licheng Li, Tingwei Zhang, Farzad Seidi, & Huining Xiao. (2023). Platinum-loaded dendritic mesoporous silica as novel ethylene scavenger to extend shelf life of banana (Musa nana). Food Chemistry. 424. 136415–136415. 13 indexed citations

15.

LI, Aimei, et al.. (2022). The effect of mortality salience on consumers' preference for experiential purchases and its mechanism. Acta Psychologica Sinica. 55(2). 301–301. 5 indexed citations

16.

Sun, Zhe, Mehraj Ahmad, Yuqian Liu, et al.. (2021). Increased ion transport and high-efficient osmotic energy conversion through aqueous stable graphitic carbon nitride/cellulose nanofiber composite membrane. Carbohydrate Polymers. 280. 119023–119023. 48 indexed citations

17.

Wei, David, et al.. (2020). Superhydrophobic modification of cellulose and cotton textiles: Methodologies and applications. Journal of Bioresources and Bioproducts. 5(1). 1–15. 343 indexed citations breakdown →

18.

Chen, Siyun, et al.. (2017). The relationship between corporate social responsibility types and brand hypocrisy. Advances in Psychological Science. 25(10). 1642–1642. 3 indexed citations

19.

Yang, Defeng, et al.. (2013). Environmental marketing strategy effects on market-based assets. Total Quality Management & Business Excellence. 24(5-6). 707–718. 11 indexed citations

20.

Wei, Haiying, et al.. (2004). Study on indication and accumulation of Thuidium cymbifolium to lead and cadmium pollution. 24(1). 41–44. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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