Choon Sup Hwang

801 total citations
10 papers, 77 citations indexed

About

Choon Sup Hwang is a scholar working on Marketing, Cultural Studies and Sociology and Political Science. According to data from OpenAlex, Choon Sup Hwang has authored 10 papers receiving a total of 77 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 4 papers in Cultural Studies and 2 papers in Sociology and Political Science. Recurrent topics in Choon Sup Hwang's work include Consumer Perception and Purchasing Behavior (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Diverse Topics in Contemporary Research (4 papers). Choon Sup Hwang is often cited by papers focused on Consumer Perception and Purchasing Behavior (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Diverse Topics in Contemporary Research (4 papers). Choon Sup Hwang collaborates with scholars based in South Korea, United States and Germany. Choon Sup Hwang's co-authors include Jaehee Jung, Stefan Behrens, Nadine Hennigs, Christiane Klarmann, Eun Jin Lim and Nancy J. Rabolt and has published in prestigious journals such as Fashion and Textiles, Journal of the Korean Society of Clothing and Textiles and The Research Journal of the Costume Culture.

In The Last Decade

Choon Sup Hwang

8 papers receiving 68 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Choon Sup Hwang South Korea 4 46 29 20 10 9 10 77
Diogo Conque Seco Ferreira Brazil 4 21 0.5× 31 1.1× 15 0.8× 13 1.4× 11 76
P. Gabrielle Foreman United States 7 14 0.3× 4 0.1× 52 2.6× 26 2.6× 3 0.3× 21 109
Joseph Hansen United States 4 6 0.1× 8 0.3× 36 1.8× 2 0.2× 3 0.3× 11 76
Libby Balter Blume United States 5 4 0.1× 13 0.4× 34 1.7× 1 0.1× 7 0.8× 15 76
Curtis W. Hart United States 5 5 0.1× 31 1.1× 21 1.1× 29 71
Hyun-Jeong Kim South Korea 5 4 0.1× 25 0.9× 10 0.5× 1 0.1× 3 0.3× 17 74
Aleksejs Ruža Latvia 4 2 0.0× 33 1.1× 24 1.2× 2 0.2× 3 0.3× 14 72
María Victoria Ortiz Argentina 5 7 0.2× 5 0.2× 15 0.8× 1 0.1× 5 0.6× 13 59
Rosina Fernandes Portugal 4 3 0.1× 9 0.3× 6 0.3× 2 0.2× 22 49
K. M. Newton United Kingdom 5 3 0.1× 4 0.1× 19 0.9× 3 0.3× 5 0.6× 22 76

Countries citing papers authored by Choon Sup Hwang

Since Specialization
Citations

This map shows the geographic impact of Choon Sup Hwang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Choon Sup Hwang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Choon Sup Hwang more than expected).

Fields of papers citing papers by Choon Sup Hwang

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Choon Sup Hwang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Choon Sup Hwang. The network helps show where Choon Sup Hwang may publish in the future.

Co-authorship network of co-authors of Choon Sup Hwang

This figure shows the co-authorship network connecting the top 25 collaborators of Choon Sup Hwang. A scholar is included among the top collaborators of Choon Sup Hwang based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Choon Sup Hwang. Choon Sup Hwang is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

10 of 10 papers shown
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Hwang, Choon Sup, et al.. (2015). Influence of consumer attitudes toward fashion art marketing on purchase intention. The Research Journal of the Costume Culture. 23(3). 353–367. 2 indexed citations
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Hwang, Choon Sup, et al.. (2013). The influence of consumers' sports involvement on their attitudes to sports sponsorship of sportswear, brand equity, and purchase intention. The Research Journal of the Costume Culture. 21(6). 921–937. 3 indexed citations
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Lim, Eun Jin & Choon Sup Hwang. (2009). Consumer Motivation for Brand-Switching According to Types of Fashion Products. Journal of the Korean Society of Clothing and Textiles. 33(12). 1991–2001. 4 indexed citations
9.
Hwang, Choon Sup, et al.. (2007). Korean and US Female College Students` Clothing Buying Patterns Relative to Personal Self-Concept. 8(1). 39–51.
10.
Hwang, Choon Sup. (2004). Segmentation of the Cosmetics Market according to Shopping Orientation. Journal of the Korean Society of Clothing and Textiles. 28(12). 1632–1643. 4 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026