Chenghuan Wu
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
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- Evolutionary Psychology and Human Behavior
Papers in
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- Microgrid Control and Optimization 1
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- Consumer Behavior in Brand Consumption and Identification 3
- Co-authors
- David R. Shaffer (4 shared papers)Michael R. Cunningham (1 shared paper)Perri B. Druen (1 shared paper)Alan Roberts (1 shared paper)Anita P. Barbee (1 shared paper)Abraham Tesser (1 shared paper)Karen U. Millar (1 shared paper)Yujie Liang (1 shared paper)
- Journals
- Journal of Personality and Social Psychology (3 papers)Journal of Personality (1 paper)The Journal of Social Psychology (1 paper)The Journal of Psychology (1 paper)
- Partner nations
- TaiwanUnited StatesChina
In The Last Decade
Chenghuan Wu
10 papers receiving 784 citations
Chenghuan Wu's Hit Papers
Peers
Comparison fields: 5 of 97
- Marketing 304
- Experimental and Cognitive Psychology 411
- Applied Psychology 53
- Gender Studies 95
- Cognitive Neuroscience 150
Countries citing papers authored by Chenghuan Wu
This map shows the geographic impact of Chenghuan Wu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chenghuan Wu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chenghuan Wu more than expected).
Fields of papers citing papers by Chenghuan Wu
This network shows the impact of papers produced by Chenghuan Wu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chenghuan Wu. The network helps show where Chenghuan Wu may publish in the future.
Co-authors
The 11 scholars most cited alongside Chenghuan Wu, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | "Their ideas of beauty are, on the whole, the same as ours": Consistency and variability in the cross-cultural perception of female physical attractiveness. Hit paper breakdown → | 1995 | 521 |
| 2 | 1987 | 268 | |
| 3 | 1988 | 38 | |
| 4 | 1997 | 25 | |
| 5 | 1987 | 19 | |
| 6 | 1987 | 10 | |
| 7 | 2019 | 7 | |
| 8 | 2019 | 4 | |
| 9 | 2022 | 2 | |
| 10 | Effects of affective-cognitive consistency and anticipated self-presentation on the structure of attitudes. | 1992 | 1 |
About Chenghuan Wu
Chenghuan Wu is a scholar working on Control and Systems Engineering, Marketing, Electrical and Electronic Engineering, Social Psychology and Sociology and Political Science, having authored 10 papers that have together received 895 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (3 papers), Evolutionary Psychology and Human Behavior (2 papers), Social and Intergroup Psychology (2 papers), Smart Grid Energy Management (2 papers), Attachment and Relationship Dynamics (1 paper), Behavioral Health and Interventions (1 paper), Microgrid Control and Optimization (1 paper) and Psychology of Moral and Emotional Judgment (1 paper). The work is most often cited by research in Marketing (304 citations), Experimental and Cognitive Psychology (411 citations), Applied Psychology (53 citations), Gender Studies (95 citations) and Cognitive Neuroscience (150 citations). Chenghuan Wu has collaborated with scholars based in Taiwan, United States and China. Frequent co-authors include David R. Shaffer, Michael R. Cunningham, Perri B. Druen, Alan Roberts, Anita P. Barbee, Abraham Tesser, Karen U. Millar, Yujie Liang, Yang Wang and Xiaobo Li. Their work appears in journals such as Journal of Personality and Social Psychology, Journal of Personality, The Journal of Social Psychology and The Journal of Psychology.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.