Bai Yang

8 papers and 354 indexed citations i.

About

Bai Yang is a scholar working on Marketing, Artificial Intelligence and Strategy and Management. According to data from OpenAlex, Bai Yang has authored 8 papers receiving a total of 354 indexed citations (citations by other indexed papers that have themselves been cited), including 4 papers in Marketing, 2 papers in Artificial Intelligence and 2 papers in Strategy and Management. Recurrent topics in Bai Yang’s work include Environmental Sustainability in Business (2 papers), Innovative Human-Technology Interaction (2 papers) and Digital Marketing and Social Media (1 paper). Bai Yang is often cited by papers focused on Environmental Sustainability in Business (2 papers), Innovative Human-Technology Interaction (2 papers) and Digital Marketing and Social Media (1 paper). Bai Yang collaborates with scholars based in China, United Kingdom and India. Bai Yang's co-authors include Gaoji Sun, Ying Liu, Yan Liang, Min Tang, Marcello M. Mariani, Nripendra P. Rana, Yogesh K. Dwivedi, Rajasshrie Pillai, Brijesh Sivathanu and Wei Chen and has published in prestigious journals such as Journal of Environmental Psychology, International Journal of Information Management and Soft Computing.

In The Last Decade

Co-authorship network of co-authors of Bai Yang i

Fields of papers citing papers by Bai Yang

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Bai Yang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bai Yang. The network helps show where Bai Yang may publish in the future.

Countries citing papers authored by Bai Yang

Since Specialization
Citations

This map shows the geographic impact of Bai Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bai Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bai Yang more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025