Anuj Kumar

844 total citations
38 papers, 577 citations indexed

About

Anuj Kumar is a scholar working on Marketing, Sociology and Political Science and Strategy and Management. According to data from OpenAlex, Anuj Kumar has authored 38 papers receiving a total of 577 indexed citations (citations by other indexed papers that have themselves been cited), including 21 papers in Marketing, 15 papers in Sociology and Political Science and 5 papers in Strategy and Management. Recurrent topics in Anuj Kumar's work include Consumer Market Behavior and Pricing (19 papers), Digital Marketing and Social Media (10 papers) and Consumer Retail Behavior Studies (9 papers). Anuj Kumar is often cited by papers focused on Consumer Market Behavior and Pricing (19 papers), Digital Marketing and Social Media (10 papers) and Consumer Retail Behavior Studies (9 papers). Anuj Kumar collaborates with scholars based in United States, India and France. Anuj Kumar's co-authors include Rahul Telang, Amit Mehra, Subodha Kumar, Yinliang Tan, Kartik Hosanagar, Sharique Hasan, Michael D. Smith, Praveen Pathak, Asif Ali Syed and Kinshuk Jerath and has published in prestigious journals such as SHILAP Revista de lepidopterología, Management Science and MIS Quarterly.

In The Last Decade

Anuj Kumar

31 papers receiving 550 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Anuj Kumar United States	14	285	174	116	99	93	38	577
Dominik Papies Germany	12	349 1.2×	211 1.2×	122 1.1×	93 0.9×	57 0.6×	27	576
Mohammad Saifur Rahman United States	13	318 1.1×	196 1.1×	103 0.9×	63 0.6×	91 1.0×	31	511
Alok R. Saboo United States	12	213 0.7×	206 1.2×	238 2.1×	99 1.0×	133 1.4×	13	653
Wilert Puriwat Thailand	16	221 0.8×	190 1.1×	160 1.4×	77 0.8×	74 0.8×	36	633
Joseph Pancras United States	12	383 1.3×	179 1.0×	102 0.9×	92 0.9×	46 0.5×	28	609
Ernst C. Osinga Singapore	6	150 0.5×	131 0.8×	110 0.9×	88 0.9×	107 1.2×	8	476
Sena Ozdemir United Kingdom	14	212 0.7×	158 0.9×	299 2.6×	94 0.9×	152 1.6×	20	682
Yi‐Chun Ho United States	10	275 1.0×	219 1.3×	97 0.8×	167 1.7×	236 2.5×	22	555
Ranjan Chaudhuri India	12	129 0.5×	119 0.7×	197 1.7×	69 0.7×	88 0.9×	29	556
Jason Kuruzovich United States	13	224 0.8×	202 1.2×	109 0.9×	40 0.4×	79 0.8×	32	586

Countries citing papers authored by Anuj Kumar

Since Specialization

Citations

This map shows the geographic impact of Anuj Kumar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Anuj Kumar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Anuj Kumar more than expected).

Fields of papers citing papers by Anuj Kumar

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Anuj Kumar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Anuj Kumar. The network helps show where Anuj Kumar may publish in the future.

Co-authorship network of co-authors of Anuj Kumar

This figure shows the co-authorship network connecting the top 25 collaborators of Anuj Kumar. A scholar is included among the top collaborators of Anuj Kumar based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Anuj Kumar. Anuj Kumar is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Chhabra, Meghna, et al.. (2025). Mapping the transformative impact of technology on experiential tourism: a systematic literature review. Journal of Tourism Futures. 1–27.

Kumar, Anuj, et al.. (2025). Towards Quality Education: AI-Supported English Pedagogy in Humanities and Engineering for SDG Implementation. Journal of Engineering Education/Journal of engineering education transformations/Journal of engineering education transformation. 39(s1). 65–75.

Kumar, Anuj, et al.. (2024). Uncovering the Challenges From Algorithmic Bias Affecting the Marginalized Patient Groups in Healthcare. SSRN Electronic Journal.

Kumar, Anuj, et al.. (2024). Lean implementation in healthcare: A systematic review. AIP conference proceedings. 3063. 20011–20011.

Kumar, Anuj, et al.. (2024). Lean implementation in manufacturing SMEs: A systematic review. AIP conference proceedings. 3063. 20010–20010.

Kumar, Anuj, et al.. (2022). A Study of Barriers and benefits of Artificial Intelligence Adoption In Small and Medium Enterprise. Academy of Marketing Studies journal. 26. 27 indexed citations

Hasan, Sharique, et al.. (2022). “I feel Threatened”: Measuring Racial Distrust in America from 911 Calls. SSRN Electronic Journal. 1 indexed citations

Kumar, Anuj, et al.. (2021). A Two-Decade Literature Review on Challenges Faced by SMEs in Technology Adoption. Academy of Marketing Studies journal. 25(3). 31 indexed citations

Kumar, Anuj, et al.. (2020). TECHNOLOGY ADOPTION: A SOLUTION FOR SMES TO OVERCOME PROBLEMS DURING COVID- 19. Academy of Marketing Studies journal. 25(1). 1–16. 57 indexed citations

10.

Kumar, Anuj, et al.. (2019). SOCIAL INTELLIGENCE IN THE CULTURAL CONTEXT: COMPARISON OF INDIAN AND SLOVAK MANAGERS (IN ENGLISH). 9(3). 8–19. 1 indexed citations

11.

Kumar, Anuj, Amit Mehra, & Subodha Kumar. (2019). Why Do Stores Drive Online Sales? Evidence of Underlying Mechanisms from a Multichannel Retailer. Information Systems Research. 30(1). 319–338. 104 indexed citations

12.

Kumar, Anuj & Kartik Hosanagar. (2019). Measuring the Value of Recommendation Links on Product Demand. Information Systems Research. 30(3). 819–838. 42 indexed citations

13.

Kumar, Anuj, Amit Mehra, & Subodha Kumar. (2018). Why Do Stores Drive Online Sales? Evidence of Underlying Mechanisms from a Multichannel Retailer. SSRN Electronic Journal. 1 indexed citations

14.

Kitchens, Brent, Anuj Kumar, & Praveen Pathak. (2018). Electronic Markets and Geographic Competition Among Small, Local Firms. Information Systems Research. 29(4). 928–946. 23 indexed citations

15.

Kumar, Anuj, et al.. (2016). Corporate Social Responsibility: A New Way for SMEs in emerging countries to differentiate themselves. 4(10). 1–7. 1 indexed citations

16.

Kumar, Anuj & Yinliang Tan. (2015). The Demand Effects of Joint Product Advertising in Online Videos. Management Science. 61(8). 1921–1937. 58 indexed citations

17.

Jerath, Kinshuk, Anuj Kumar, & Serguei Netessine. (2015). An Information Stock Model of Customer Behavior in Multichannel Customer Support Services. Manufacturing & Service Operations Management. 17(3). 368–383. 20 indexed citations

18.

Kumar, Anuj & Yinliang Tan. (2013). Value of IT in Online Visual Merchandising: A Randomized Experiment to Estimate the Value of Online Product Video. SSRN Electronic Journal. 5 indexed citations

19.

Kumar, Anuj, Michael D. Smith, & Rahul Telang. (2011). Information Discovery and the Long Tail of Motion Picture Content. SSRN Electronic Journal. 15 indexed citations

20.

Kumar, Anuj & Rahul Telang. (2009). Product Customization and Customer Service Costs: An Empirical Analysis. SSRN Electronic Journal. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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