Immediate Impact

57 standout
Sub-graph 1 of 21

Citing Papers

Avatars in live streaming commerce: The influence of anthropomorphism on consumers' willingness to accept virtual live streamers
2024 Standout
Does Social Media Pressure Induce Corporate Hypocrisy? Evidence of ESG Greenwashing from China
2024 Standout
4 intermediate papers

Works of Xi Hu being referenced

Public Attention to Natural Hazard Warnings on Social Media in China
2018
The influence of peer characteristics and technical features of a social shopping website on a consumer’s purchase intention
2016
and 1 more

Author Peers

Author Last Decade Papers Cites
Xi Hu 434 56 296 279 15 608
Zhenya Tang 328 68 163 181 28 577
Gilles Roehrich 298 33 336 182 10 597
Neelika Arora 399 49 275 384 13 671
Robin Pentecost 334 48 405 134 22 647
José Manuel Ortega Egea 267 163 276 193 23 678
Rana Muhammad Sohail Jafar 397 19 252 251 19 664
Rhonda W. Mack 326 42 367 141 17 693
Michael W. Preis 466 13 284 233 16 684
Fernando R. Jiménez 470 25 406 149 21 730
Pei‐Jou Kuo 359 41 305 110 8 534

All Works

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2026