Citation Impact
30 standout
Citing Papers
Virtually human: anthropomorphism in virtual influencer marketing
2024 Standout
“You are a virtual influencer!”: Understanding the impact of origin disclosure and emotional narratives on parasocial relationships and virtual influencer credibility
2023 Standout
Works of Sercan Şengün being referenced
From 2,772 segments to five personas: Summarizing a diverse online audience by generating culturally adapted personas
2018
Author Peers
| Author | SPS | Human-Computer Interaction | Marketing | Last Decade | Papers | Cites |
|---|---|---|---|---|---|---|
| Sercan Şengün | 41 | 72 | 46 | 15 | 138 | |
| Stéphane Vidry | 4 | 4 | 440 | |||
| Trung-Dung Nghiem | 19 | 42 | 1.0k | |||
| M Hoshino | 2 | 28 | 329 | |||
| Rebecca Daley | 4 | 12 | 447 | |||
| Jeffrey Badger | 25 | 404 |
All Works
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