Immediate Impact
77 standout
Citing Papers
From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok
2024 Standout
Virtually human: anthropomorphism in virtual influencer marketing
2024 Standout
Works of Sascha Langner being referenced
Spreading the Word of Fashion: Identifying Social Influencers in Fashion Marketing
2010
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Sascha Langner | 151 | 109 | 28 | 33 | 9 | 225 | |
| Renato Hübner Barcelos | 214 | 114 | 46 | 42 | 12 | 281 | |
| Olivier Sibai | 156 | 123 | 36 | 43 | 10 | 276 | |
| Stephan Sonnenburg | 183 | 125 | 29 | 40 | 9 | 262 | |
| Cristián Buzeta | 219 | 110 | 32 | 78 | 14 | 256 | |
| Hayley Cocker | 162 | 105 | 40 | 19 | 13 | 249 | |
| John E. Cicala | 115 | 45 | 14 | 54 | 8 | 253 | |
| Alec Tefertiller | 173 | 69 | 47 | 57 | 16 | 258 | |
| Seungmook Kang | 159 | 138 | 12 | 50 | 16 | 283 | |
| Kim Daniloski | 135 | 124 | 24 | 15 | 8 | 289 | |
| Niels Frederik Lund | 220 | 116 | 20 | 15 | 5 | 268 |
All Works
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