Standout Papers

Brand value co-creation in a digitalized world: An integrative framework and research implications... 2015 2026 2018 2022 409
  1. Brand value co-creation in a digitalized world: An integrative framework and research implications (2015)
    Venkat Ramaswamy, Kerimcan Ozcan International Journal of Research in Marketing
  2. What is co-creation? An interactional creation framework and its implications for value creation (2017)
    Venkat Ramaswamy, Kerimcan Ozcan Journal of Business Research

Immediate Impact

59 standout
Sub-graph 1 of 21

Citing Papers

Digital empowerment and win-win co-operation for green and low-carbon industrial development: Analysis of regional differences based on GMM-ANN intelligence models
2024 Standout
Digitalization for sustainable buildings: Technologies, applications, potential, and challenges
2024 Standout
3 intermediate papers

Works of Kerimcan Ozcan being referenced

Offerings as Digitalized Interactive Platforms: A Conceptual Framework and Implications
2018
Brand value co-creation in a digitalized world: An integrative framework and research implications
2015 Standout

Author Peers

Author Last Decade Papers Cites
Kerimcan Ozcan 650 519 286 7 1.0k
Rebecca Pera 548 547 206 17 1.2k
Loïc Plé 732 449 512 18 1.2k
Jonas Matthing 690 355 345 7 1.1k
Paul W. Fombelle 714 544 499 17 1.3k
Matilda Dorotić 878 588 577 16 1.3k
Siddharth S. Singh 871 641 447 18 1.3k
Jason Wai Chow Lee 615 232 160 14 1.3k
Eric Shih 614 422 556 22 1.3k
Melissa S. Burnett 573 448 258 14 1.4k
Paulina Papastathopoulou 477 189 308 17 893

All Works

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Rankless by CCL
2026