Citation Impact

47 standout
Sub-graph 1 of 22

Citing Papers

Digital transformation: A multidisciplinary perspective and future research agenda
2024 Standout
Rapport with a chatbot? The underlying role of anthropomorphism in socio-cognitive perceptions of rapport and e-word of mouth
2024 Standout
2 intermediate papers

Works of Gérard Tocquer being referenced

Service brand equity and employee brand commitment
2010
Employees' commitment to brands in the service sector: Luxury hotel chains in Thailand
2008

Author Peers

Author SPS Marketing OBHRM Last Decade Papers Cites
Gérard Tocquer 136 203 228 6 331
Sambasiva Lakshminarayan 9 8 447
Ming Bai 1 1 14 1.2k
Andrew L. Thomson 87 21 17 9 289
Tom van de Goor 22 1.0k
Shuzhen Kong 19 415

All Works

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Rankless by CCL
2026