Immediate Impact
40 standout
Citing Papers
From digital corporate social responsibility (CSR) to consumer voice: shaping CSR-specific electronic word of mouth in hospitality industry
2025 Standout
The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
Works of Fabian Bartsch being referenced
#Instafame: exploring the endorsement effectiveness of influencers compared to celebrities
2021
Global brand ownership: The mediating roles of consumer attitudes and brand identification
2016
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Fabian Bartsch | 373 | 287 | 132 | 15 | 486 | |
| Kathryn A. Braun-LaTour | 270 | 231 | 122 | 12 | 496 | |
| Eva Kipnis | 317 | 264 | 83 | 28 | 536 | |
| Suresh Sood | 266 | 251 | 57 | 20 | 490 | |
| Marc A. Tomiuk | 181 | 248 | 90 | 13 | 561 | |
| Ernest Dichter | 315 | 188 | 73 | 21 | 528 | |
| J. Brad McBride | 250 | 160 | 72 | 14 | 439 | |
| Nathalie Fleck | 342 | 231 | 64 | 17 | 431 | |
| Ming‐Huei Hsieh | 354 | 220 | 45 | 18 | 521 | |
| Susan Whelan | 323 | 253 | 45 | 18 | 530 | |
| Sunkyu Jun | 305 | 240 | 138 | 25 | 573 |
All Works
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