Citation Impact
61 standout
Citing Papers
Social media influencers: An effective marketing approach?
2023 Standout
Social influence research in consumer behavior: What we learned and what we need to learn? – A hybrid systematic literature review
2023 Standout
Works of Colin Strong being referenced
Permission-based mobile advertising
2002
Author Peers
| Author | SPS | Marketing | ISM | Last Decade | Papers | Cites |
|---|---|---|---|---|---|---|
| Colin Strong | 278 | 162 | 229 | 5 | 354 | |
| Jeremy M. Lerner | 1 | 28 | 338 | |||
| Philippe Leterme | 10 | 5 | 29 | 1.2k | ||
| N.V. Kudrevatykh | 55 | 678 | ||||
| Norman Bryson | 164 | 12 | 3 | 32 | 804 | |
| Elizangela Ambrósio | 11 | 318 |
All Works
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