Immediate Impact

50 standout
Sub-graph 1 of 25

Citing Papers

From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok
2024 Standout
AI-powered marketing: What, where, and how?
2024 Standout
2 intermediate papers

Works of Chien Yu being referenced

The Investigation Under Technology Acceptance Model for the Factors of Using E-Book Among Employees of a Taiwanese Financial and Insurance Company
2012
The Comparison of Three Major Occupations for User Acceptance of Information Technology: Applying the UTAUT Model
2011

Author Peers

Author Last Decade Papers Cites
Chien Yu 60 63 69 95 10 259
Saif Ullah 47 50 62 162 13 310
Lingyan Hu 68 22 107 96 10 276
Zheng Wang 140 45 68 66 11 257
Sadia Shaheen 62 32 75 117 19 250
Seung‐hyun Han 50 23 101 144 16 319
Anne Beaudry 96 89 73 47 13 252
Ikhlas Altarawneh 61 59 21 150 10 309
Bradford Baker 63 41 53 103 6 320
Paul Toulson 37 27 46 84 17 227
Sae-Mi Lee 91 33 55 96 14 288

All Works

Loading papers...

Rankless by CCL
2026