Citation Impact

52 standout
Sub-graph 1 of 25

Citing Papers

The new wave of AI-powered luxury brands online shopping experience: The role of digital multisensory cues and customers’ engagement
2023 Standout
Renewing the resource‐based view: New contexts, new concepts, and new methods
2023 Standout
2 intermediate papers

Works of Brian L. Bourdeau being referenced

Modeling service alliances: an exploratory investigation of spillover effects in service partnerships
2007
The good guys don't always win: the effect of valence on service perceptions and consequences
2006

Author Peers

Author Marketing OBHRM SPS Last Decade Papers Cites
Brian L. Bourdeau 176 181 133 12 287
Zhimin Ou 33 336
Henk Noorman 2 69 2.3k
P. Iwangoff 1 24 628
Soheil Porkhial 1 25 699
A. Puntschart 1 14 1.1k

All Works

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Rankless by CCL
2026